Chapter 1369: Hungry Marketing
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Things are precious, and this sentence has never changed.
In fact, the so-called thirsty marketing is to create a "hard-won" experience, through various limited or time-limited strategies, fully attract the attention and attention of consumers, and stimulate consumers' desire to buy. see. This method is widely used in many products, and the most famous is the later marketing strategy of smart phones, which has caused considerable influence on a global scale. In the twentieth century, Fox formally took advantage of this hunger marketing to give "Death Row" full of vitality.
"Death Row" is a very special work. Objectively speaking, this is a work without any box office competitiveness. Maybe you can try it hard if you win the Oscar for Best Picture. However, in the past four months, "Death Row" has become the focus of attention due to unconscious media hype. In particular, the audience has a lot of curiosity about Hugo's performance, so 20th Century Fox has keenly caught it. This opportunity has maximized the "Hugo effect" and strengthened the effect of hunger marketing to the apex, making people's curiosity and expectation about Hugo's outstanding performance in the "Death Row" accompanied by an excellent reputation. One step of brewing and fermentation has detonated the single box office of "Death Row"!
A good distribution company should have this sense of sensitivity. Of course, media coordination, protagonist influence, work quality, deviation between expected and actual effects, etc., are all indispensable.
It can be said that "Death Prisoners' Walk" showed the excellent single-library box office in the first week, and the single-library box office has always maintained an extremely excellent level in the following month. This is all due to the excellent strategy of hunger marketing. But if this is the case, the effects of twentieth century Fox’s thirsty marketing are still limited. The cumulative box office is 18 million US dollars. Although it is not popular, it is definitely not a success.
However, the success of the 20th Century Fox strategy this time lies in step by step. In the first three weeks, hunger and thirst marketing accumulated the expected value to the highest value, and the expansion stepped gradually in the following three weeks. Then, in the third week of January, the 53rd Golden Globe Awards kicked off, which is also a vital publicity platform for "Death Row"!
As a literary and artistic drama movie with deep thoughts and heavy themes, "Death Row" did not have much ambitions at the box office from the very beginning. What really locks in is the reputation of film critics, or to use the more direct words of the production company, that It's an award. Therefore, the performance of "Death Row" at the award ceremony is very important.
The Golden Globe is one of the most concerned award ceremonies in the United States, and its influence cannot be underestimated. If "Death Convict Walk" is disappointed at the Golden Globes, then the expansion of the 20th Century Fox will be slightly adjusted; but on the contrary, if the work at the Golden Globes is in the limelight, then the influence of thirsty marketing will be even greater. Going up a new level, the expected value that has been gradually exhausted in the previous three weeks is spread again, and thanks to the curiosity of the Golden Globes and the sense of anticipation of the Oscars, the second stage of thirsty marketing is launched.
Obviously, Fox in the twentieth century was full of confidence in Hugo. Not only because of the outstanding reputation of "Death Convict Walk", but also because Hugo's own powerful influence cannot be ignored. Regardless of whether Hugo wins the award, as long as he appears on the red carpet of the Golden Globes, he is the focus of attention. Therefore, after the first week of the "Death Convict Walk" screening, Twentieth Century Fox worked out such a hungry marketing and distribution plan without knowing the future development trend.
Following the fourth week of January, following the momentum of the Golden Globe Awards, 20th Century Fox once again increased the expansion of "Death Row" to 770 rooms! Further upgrade the scale of movie screenings.
The facts also proved Kevin Pence’s vicious eyes. With the further expansion of the screening scale, "Death Row" handed over an outstanding score of $8,300 at the box office of the single library, and gained 640 in the three days of the weekend. On the basis of the outstanding performance of last week, the box office of ten thousand US dollars once again received a green word of increase, and the cumulative box office easily passed the threshold of twenty million US dollars, and sprinted 25 million in one fell swoop, so that all People are admiring.
This year’s Oscars were held on March 25, which means that after the Golden Globes, there is still a gap of two full months. For a work like "Death Prisoner's Walk" with limited box-office pulling power, even the space that thirsty marketing can win is limited.
Therefore, Fox’s subsequent expansion in the twentieth century has made adjustments. The number of screening venues added every week is limited. The most important thing is to increase the number of screening cities. The number of screening venues in each city has not increased too much, so that the audience With the spread of word-of-mouth works, I can walk into the movie theater one after another.
This is really a bold plan for a literary and artistic work. "Twelve Monkeys" will only be released for twelve weeks, and "Death Convict Walk" is obviously going to the Oscar schedule, so that the film will be released. It's almost twenty weeks. This is already the release cycle of a commercial movie. The ambition of Fox in the twentieth century is really surprising.
However, the performance of "Death Row" did not disappoint Twentieth Century Fox.
Although the major ticket warehouses in major cities have already walked into the movie theaters to watch this work, the biggest highlight of hungry marketing is not to attract the original target audience, but to spread through word of mouth, enthusiastic frenzy, curiosity, etc. Influence, so that people outside the target group also have curiosity about the product.
The depth and reflection of "Death Row" itself, and the excellent performances of Hugo and Susan, apart from word of mouth, the lively discussions of human rights and religious people triggered by the movie have gradually entered the homes of ordinary people, originally works of this type People who are not interested are also interested in it because of the constant discussion of people around them-after all, this is the most popular focus of discussion recently. If you don't want to break away from your normal social life, you can't be ignorant.
As a result, this attracted the second and even the third batch of non-target people into the cinema, which made the steady expansion of "Death Row" more and more steady, and the results achieved were more and more shocking. .
In the fifth week of January, 811 theaters received $6.1 million in box office for three days over the weekend, a drop of only 9.5%; in the first week of February, 820 theaters, The box office data of 6 million US dollars in three days over the weekend, the 10% drop once again made everyone's eyes shine; in the second week of February, 833 theaters, the box office for three days on the weekend was as high as 600 Eighty thousand U.S. dollars, unexpectedly handed over another 1% box office increase, which is amazing!
It is hard to imagine that in the third week of February, after "Death Row" won the box office of 5.8 million U.S. dollars, the cumulative box office officially announced that it exceeded the 50 million threshold, with a cumulative box office of 50.4 million U.S. dollars. The results aroused numerous media exclamations.
Although the media has repeatedly emphasized that the box office of "Death Convict Walk" is gratifying, it has already attracted a lot of praise when its score exceeded 30 million US dollars. You must know that "before sunrise" at the beginning of the year almost won the lofty evaluation of film critics. , But still "only" harvested 32 million U.S. dollars-of course, the cost "before sunrise" was only 2.5 million U.S. dollars, which is incomparable. And now, the "Death Row", which was produced at a cost of 11 million U.S. dollars, has once again achieved a good box office. The 30 million U.S. dollar box office can already be regarded as a remote, heavy, depressive, slow, and delicate literary film. It's a miracle-"Before Sunrise" is at least more relaxing, romantic, beautiful and pleasant than "Death Row".
But now, under the thirsty marketing operation of Fox in the 20th century, the box office of "Death Row" has swayed past the 50 million threshold, which also officially announced that DreamWorks and 20th Century Fox have entered a profit model— -After the box office prospects, coupled with the rental of video tapes, huge profits are already within reach.
But this is still not the end for "Death Row". Since then, the slow expansion of Fox in the twentieth century echoes with the various publicity points of the Oscar Awards, from February to March, and from March to March. In April, the film’s release line abruptly stretched to the third weekend of May before it was announced offline.
An art movie that started off at landmark theaters, a heavy movie that commercial theaters don’t even have any interest in, a plot movie without any excitement, without any*, without any explosion is actually long It has been in theaters for twenty-four weeks. This timeline is longer than most commercial films. It is really an incredible miracle, and it is also a miracle that cannot be replicated. Even Hugo himself, it is very difficult to replicate such an achievement.
"Death Prisoner's Walk" is such a work that has achieved brilliant success by special means at special moments and special circumstances. Interestingly, even for Hugo himself, he has experienced the biggest crisis and the biggest bottleneck since the performance, the kind of suffering and fear of struggling between heaven and **** in this work. In retrospect, it still makes people shiver again and again. It was precisely this work that made Hugo find his direction again after being lost in the ocean of acting skills. For Hugo himself, this work also has a special meaning.
In the end, the release curve of "Death Convict Walk" went from a flat in February to a decline in March. After entering April, it actually ushered in a rebound. It did not decline rapidly until May, and finally it was removed from the major theaters and ended. The film’s cumulative box office in the North American film market exceeded 80 million, surpassing Hugo’s own works "Scent of a Woman" and "Before Sunrise", and won the North American box office of 83 million US dollars. achievement!
This can be said to be an incredible achievement. What is even more astonishing is that the final box office score of "Death Row" is not inferior to "Twelve Monkeys". So, did Brad win? Still didn't win?
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Things are precious, and this sentence has never changed.
In fact, the so-called thirsty marketing is to create a "hard-won" experience, through various limited or time-limited strategies, fully attract the attention and attention of consumers, and stimulate consumers' desire to buy. see. This method is widely used in many products, and the most famous is the later marketing strategy of smart phones, which has caused considerable influence on a global scale. In the twentieth century, Fox formally took advantage of this hunger marketing to give "Death Row" full of vitality.
"Death Row" is a very special work. Objectively speaking, this is a work without any box office competitiveness. Maybe you can try it hard if you win the Oscar for Best Picture. However, in the past four months, "Death Row" has become the focus of attention due to unconscious media hype. In particular, the audience has a lot of curiosity about Hugo's performance, so 20th Century Fox has keenly caught it. This opportunity has maximized the "Hugo effect" and strengthened the effect of hunger marketing to the apex, making people's curiosity and expectation about Hugo's outstanding performance in the "Death Row" accompanied by an excellent reputation. One step of brewing and fermentation has detonated the single box office of "Death Row"!
A good distribution company should have this sense of sensitivity. Of course, media coordination, protagonist influence, work quality, deviation between expected and actual effects, etc., are all indispensable.
It can be said that "Death Prisoners' Walk" showed the excellent single-library box office in the first week, and the single-library box office has always maintained an extremely excellent level in the following month. This is all due to the excellent strategy of hunger marketing. But if this is the case, the effects of twentieth century Fox’s thirsty marketing are still limited. The cumulative box office is 18 million US dollars. Although it is not popular, it is definitely not a success.
However, the success of the 20th Century Fox strategy this time lies in step by step. In the first three weeks, hunger and thirst marketing accumulated the expected value to the highest value, and the expansion stepped gradually in the following three weeks. Then, in the third week of January, the 53rd Golden Globe Awards kicked off, which is also a vital publicity platform for "Death Row"!
As a literary and artistic drama movie with deep thoughts and heavy themes, "Death Row" did not have much ambitions at the box office from the very beginning. What really locks in is the reputation of film critics, or to use the more direct words of the production company, that It's an award. Therefore, the performance of "Death Row" at the award ceremony is very important.
The Golden Globe is one of the most concerned award ceremonies in the United States, and its influence cannot be underestimated. If "Death Convict Walk" is disappointed at the Golden Globes, then the expansion of the 20th Century Fox will be slightly adjusted; but on the contrary, if the work at the Golden Globes is in the limelight, then the influence of thirsty marketing will be even greater. Going up a new level, the expected value that has been gradually exhausted in the previous three weeks is spread again, and thanks to the curiosity of the Golden Globes and the sense of anticipation of the Oscars, the second stage of thirsty marketing is launched.
Obviously, Fox in the twentieth century was full of confidence in Hugo. Not only because of the outstanding reputation of "Death Convict Walk", but also because Hugo's own powerful influence cannot be ignored. Regardless of whether Hugo wins the award, as long as he appears on the red carpet of the Golden Globes, he is the focus of attention. Therefore, after the first week of the "Death Convict Walk" screening, Twentieth Century Fox worked out such a hungry marketing and distribution plan without knowing the future development trend.
Following the fourth week of January, following the momentum of the Golden Globe Awards, 20th Century Fox once again increased the expansion of "Death Row" to 770 rooms! Further upgrade the scale of movie screenings.
The facts also proved Kevin Pence’s vicious eyes. With the further expansion of the screening scale, "Death Row" handed over an outstanding score of $8,300 at the box office of the single library, and gained 640 in the three days of the weekend. On the basis of the outstanding performance of last week, the box office of ten thousand US dollars once again received a green word of increase, and the cumulative box office easily passed the threshold of twenty million US dollars, and sprinted 25 million in one fell swoop, so that all People are admiring.
This year’s Oscars were held on March 25, which means that after the Golden Globes, there is still a gap of two full months. For a work like "Death Prisoner's Walk" with limited box-office pulling power, even the space that thirsty marketing can win is limited.
Therefore, Fox’s subsequent expansion in the twentieth century has made adjustments. The number of screening venues added every week is limited. The most important thing is to increase the number of screening cities. The number of screening venues in each city has not increased too much, so that the audience With the spread of word-of-mouth works, I can walk into the movie theater one after another.
This is really a bold plan for a literary and artistic work. "Twelve Monkeys" will only be released for twelve weeks, and "Death Convict Walk" is obviously going to the Oscar schedule, so that the film will be released. It's almost twenty weeks. This is already the release cycle of a commercial movie. The ambition of Fox in the twentieth century is really surprising.
However, the performance of "Death Row" did not disappoint Twentieth Century Fox.
Although the major ticket warehouses in major cities have already walked into the movie theaters to watch this work, the biggest highlight of hungry marketing is not to attract the original target audience, but to spread through word of mouth, enthusiastic frenzy, curiosity, etc. Influence, so that people outside the target group also have curiosity about the product.
The depth and reflection of "Death Row" itself, and the excellent performances of Hugo and Susan, apart from word of mouth, the lively discussions of human rights and religious people triggered by the movie have gradually entered the homes of ordinary people, originally works of this type People who are not interested are also interested in it because of the constant discussion of people around them-after all, this is the most popular focus of discussion recently. If you don't want to break away from your normal social life, you can't be ignorant.
As a result, this attracted the second and even the third batch of non-target people into the cinema, which made the steady expansion of "Death Row" more and more steady, and the results achieved were more and more shocking. .
In the fifth week of January, 811 theaters received $6.1 million in box office for three days over the weekend, a drop of only 9.5%; in the first week of February, 820 theaters, The box office data of 6 million US dollars in three days over the weekend, the 10% drop once again made everyone's eyes shine; in the second week of February, 833 theaters, the box office for three days on the weekend was as high as 600 Eighty thousand U.S. dollars, unexpectedly handed over another 1% box office increase, which is amazing!
It is hard to imagine that in the third week of February, after "Death Row" won the box office of 5.8 million U.S. dollars, the cumulative box office officially announced that it exceeded the 50 million threshold, with a cumulative box office of 50.4 million U.S. dollars. The results aroused numerous media exclamations.
Although the media has repeatedly emphasized that the box office of "Death Convict Walk" is gratifying, it has already attracted a lot of praise when its score exceeded 30 million US dollars. You must know that "before sunrise" at the beginning of the year almost won the lofty evaluation of film critics. , But still "only" harvested 32 million U.S. dollars-of course, the cost "before sunrise" was only 2.5 million U.S. dollars, which is incomparable. And now, the "Death Row", which was produced at a cost of 11 million U.S. dollars, has once again achieved a good box office. The 30 million U.S. dollar box office can already be regarded as a remote, heavy, depressive, slow, and delicate literary film. It's a miracle-"Before Sunrise" is at least more relaxing, romantic, beautiful and pleasant than "Death Row".
But now, under the thirsty marketing operation of Fox in the 20th century, the box office of "Death Row" has swayed past the 50 million threshold, which also officially announced that DreamWorks and 20th Century Fox have entered a profit model— -After the box office prospects, coupled with the rental of video tapes, huge profits are already within reach.
But this is still not the end for "Death Row". Since then, the slow expansion of Fox in the twentieth century echoes with the various publicity points of the Oscar Awards, from February to March, and from March to March. In April, the film’s release line abruptly stretched to the third weekend of May before it was announced offline.
An art movie that started off at landmark theaters, a heavy movie that commercial theaters don’t even have any interest in, a plot movie without any excitement, without any*, without any explosion is actually long It has been in theaters for twenty-four weeks. This timeline is longer than most commercial films. It is really an incredible miracle, and it is also a miracle that cannot be replicated. Even Hugo himself, it is very difficult to replicate such an achievement.
"Death Prisoner's Walk" is such a work that has achieved brilliant success by special means at special moments and special circumstances. Interestingly, even for Hugo himself, he has experienced the biggest crisis and the biggest bottleneck since the performance, the kind of suffering and fear of struggling between heaven and **** in this work. In retrospect, it still makes people shiver again and again. It was precisely this work that made Hugo find his direction again after being lost in the ocean of acting skills. For Hugo himself, this work also has a special meaning.
In the end, the release curve of "Death Convict Walk" went from a flat in February to a decline in March. After entering April, it actually ushered in a rebound. It did not decline rapidly until May, and finally it was removed from the major theaters and ended. The film’s cumulative box office in the North American film market exceeded 80 million, surpassing Hugo’s own works "Scent of a Woman" and "Before Sunrise", and won the North American box office of 83 million US dollars. achievement!
This can be said to be an incredible achievement. What is even more astonishing is that the final box office score of "Death Row" is not inferior to "Twelve Monkeys". So, did Brad win? Still didn't win?
Things are precious, and this sentence has never changed.In fact, the so-called thirsty marketing is to create a "hard-won" experience, through various limited or time-limited strategies, fully attract the attention and attention of consumers, and stimulate consumers' desire to buy. see. This method is widely used in many products, and the most famous is the later marketing strategy of smart phones, which has caused considerable influence on a global scale. In the twentieth century, Fox formally took advantage of this hunger marketing to give "Death Row" full of vitality."Death Row" is a very special work. Objectively speaking, this is a work without any box office competitiveness. Maybe you can try it hard if you win the Oscar for Best Picture. However, in the past four months, "Death Row" has become the focus of attention due to unconscious media hype. In particular, the audience has a lot of curiosity about Hugo's performance, so 20th Century Fox has keenly caught it. This opportunity has maximized the "Hugo effect" and strengthened the effect of hunger marketing to the apex, making people's curiosity and expectation about Hugo's outstanding performance in the "Death Row" accompanied by an excellent reputation. One step of brewing and fermentation has detonated the single box office of "Death Row"!A good distribution company should have this sense of sensitivity. Of course, media coordination, protagonist influence, work quality, deviation between expected and actual effects, etc., are all indispensable.It can be said that "Death Prisoners' Walk" showed the excellent single-library box office in the first week, and the single-library box office has always maintained an extremely excellent level in the following month. This is all due to the excellent strategy of hunger marketing. But if this is the case, the effects of twentieth century Fox's thirsty marketing are still limited. The cumulative box office is 18 million US dollars. Although it is not popular, it is definitely not a success.However, the success of the 20th Century Fox strategy this time lies in step by step. In the first three weeks, hunger and thirst marketing accumulated the expected value to the highest value, and the expansion stepped gradually in the following three weeks. Then, in the third week of January, the 53rd Golden Globe Awards kicked off, which is also a vital publicity platform for "Death Row"!As a literary and artistic drama movie with deep thoughts and heavy themes, "Death Row" did not have much ambitions at the box office from the very beginning. What really locks in is the reputation of film critics, or to use the more direct words of the production company, that It's an award. Therefore, the performance of "Death Row" at the award ceremony is very important.The Golden Globe is one of the most concerned award ceremonies in the United States, and its influence cannot be underestimated. If "Death Convict Walk" is disappointed at the Golden Globes, then the expansion of the 20th Century Fox will be slightly adjusted; but on the contrary, if the work at the Golden Globes is in the limelight, then the influence of thirsty marketing will be even greater. Going up a new level, the expected value that has been gradually exhausted in the previous three weeks is spread again, and thanks to the curiosity of the Golden Globes and the sense of anticipation of the Oscars, the second stage of thirsty marketing is launched.Obviously, Fox in the twentieth century was full of confidence in Hugo. Not only because of the outstanding reputation of "Death Convict Walk", but also because Hugo's own powerful influence cannot be ignored. Regardless of whether Hugo wins the award, as long as he appears on the red carpet of the Golden Globes, he is the focus of attention. Therefore, after the first week of the "Death Convict Walk" screening, Twentieth Century Fox worked out such a hungry marketing and distribution plan without knowing the future development trend.Following the fourth week of January, following the momentum of the Golden Globe Awards, 20th Century Fox once again increased the expansion of "Death Row" to 770 rooms! Further upgrade the scale of movie screenings.The facts also proved Kevin Pence's vicious eyes. With the further expansion of the screening scale, "Death Row" handed over an outstanding score of $8,300 at the box office of the single library, and gained 640 in the three days of the weekend. On the basis of the outstanding performance of last week, the box office of ten thousand US dollars once again received a green word of increase, and the cumulative box office easily passed the threshold of twenty million US dollars, and sprinted 25 million in one fell swoop, so that all People are admiring.This year's Oscars were held on March 25, which means that after the Golden Globes, there is still a gap of two full months. For a work like "Death Prisoner's Walk" with limited box-office pulling power, even the space that thirsty marketing can win is limited.Therefore, Fox's subsequent expansion in the twentieth century has made adjustments. The number of screening venues added every week is limited. The most important thing is to increase the number of screening cities. The number of screening venues in each city has not increased too much, so that the audience With the spread of word-of-mouth works, I can walk into the movie theater one after another.This is really a bold plan for a literary and artistic work. "Twelve Monkeys" will only be released for twelve weeks, and "Death Convict Walk" is obviously going to the Oscar schedule, so that the film will be released. It's almost twenty weeks. This is already the release cycle of a commercial movie. The ambition of Fox in the twentieth century is really surprising.However, the performance of "Death Row" did not disappoint Twentieth Century Fox.Although the major ticket warehouses in major cities have already walked into the movie theaters to watch this work, the biggest highlight of hungry marketing is not to attract the original target audience, but to spread through word of mouth, enthusiastic frenzy, curiosity, etc. Influence, so that people outside the target group also have curiosity about the product.The depth and reflection of "Death Row" itself, and the excellent performances of Hugo and Susan, apart from word of mouth, the lively discussions of human rights and religious people triggered by the movie have gradually entered the homes of ordinary people, originally works of this type People who are not interested are also interested in it because of the constant discussion of people around them-after all, this is the most popular focus of discussion recently. If you don't want to break away from your normal social life, you can't be ignorant.As a result, this attracted the second and even the third batch of non-target people into the cinema, which made the steady expansion of "Death Row" more and more steady, and the results achieved were more and more shocking. .In the fifth week of January, 811 theaters received $6.1 million in box office for three days over the weekend, a drop of only 9.5%; in the first week of February, 820 theaters, The box office data of 6 million US dollars in three days over the weekend, the 10% drop once again made everyone's eyes shine; in the second week of February, 833 theaters, the box office for three days on the weekend was as high as 600 Eighty thousand U.S. dollars, unexpectedly handed over another 1% box office increase, which is amazing!It is hard to imagine that in the third week of February, after "Death Row" won the box office of 5.8 million U.S. dollars, the cumulative box office officially announced that it exceeded the 50 million threshold, with a cumulative box office of 50.4 million U.S. dollars. The results aroused numerous media exclamations.Although the media has repeatedly emphasized that the box office of "Death Convict Walk" is gratifying, it has already attracted a lot of praise when its score exceeded 30 million US dollars. You must know that "before sunrise" at the beginning of the year almost won the lofty evaluation of film critics. , But still "only" harvested 32 million U.S. dollars-of course, the cost "before sunrise" was only 2.5 million U.S. dollars, which is incomparable. And now, the "Death Row", which was produced at a cost of 11 million U.S. dollars, has once again achieved a good box office. The 30 million U.S. dollar box office can already be regarded as a remote, heavy, depressive, slow, and delicate literary film. It's a miracle-"Before Sunrise" is at least more relaxing, romantic, beautiful and pleasant than "Death Row".But now, under the thirsty marketing operation of Fox in the 20th century, the box office of "Death Row" has swayed past the 50 million threshold, which also officially announced that DreamWorks and 20th Century Fox have entered a profit model -After the box office prospects, coupled with the rental of video tapes, huge profits are already within reach.But this is still not the end for "Death Row". Since then, the slow expansion of Fox in the twentieth century echoes with the various publicity points of the Oscar Awards, from February to March, and from March to March. In April, the film's release line abruptly stretched to the third weekend of May before it was announced offline.An art movie that started off at landmark theaters, a heavy movie that commercial theaters don't even have any interest in, a plot movie without any excitement, without any*, without any explosion is actually long It has been in theaters for twenty-four weeks. This timeline is longer than most commercial films. It is really an incredible miracle, and it is also a miracle that cannot be replicated. Even Hugo himself, it is very difficult to replicate such an achievement."Death Prisoner's Walk" is such a work that has achieved brilliant success by special means at special moments and special circumstances. Interestingly, even for Hugo himself, he has experienced the biggest crisis and the biggest bottleneck since the performance, the kind of suffering and fear of struggling between heaven and **** in this work. In retrospect, it still makes people shiver again and again. It was precisely this work that made Hugo find his direction again after being lost in the ocean of acting skills. For Hugo himself, this work also has a special meaning.In the end, the release curve of "Death Convict Walk" went from a flat in February to a decline in March. After entering April, it actually ushered in a rebound. It did not decline rapidly until May, and finally it was removed from the major theaters and ended. The film's cumulative box office in the North American film market exceeded 80 million, surpassing Hugo's own works "Scent of a Woman" and "Before Sunrise", and won the North American box office of 83 million US dollars. achievement!This can be said to be an incredible achievement. What is even more astonishing is that the final box office score of "Death Row" is not inferior to "Twelve Monkeys". So, did Brad win? Still didn't win?
