Chapter 500: Brand
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Chapter 500: Brand
Branding only became powerful because of the advent of mass media. It was all based upon fame. Without being popular, no one would care about such a thing. Without a way to advertise them, a specific product or brand would be no different from any other. Advertising was used to create a desire. Branding was a way to tie together disparate products into a group. Advertise a single product, and sell a single product. Advertise a whole brand and you increase the desire for everything wearing the brand. It was also a way to put a face to stacks of mass produced goods. For those accustomed to buying from a well known local, it was a method to give these things a recognizable source or identity.
Either way, as usual, Sage didnt get directly involved. He merely recorded down the random things he remembered hearing about business and advertising, then passed them over to Wan Ling. He answered her questions as best he could, but she took it in stride. Already she looked at him like he was an oddity. It was like he could channel insight into so many things that he had no right to know about, and she just took it to be some sort of mysterious technique.
Sage had much more fun just doodling little logos. Since this little brand would start in Lionheart Town he was randomly inspired. He drew out a little thunder cloud, but in the shape of a male lions head and mane. A single bolt of lightning was being spit out of the lions open mouth. With a few passes he simplified the logo as much as possible and then used a Memory Sphere to spin up an animated logo. It was something people on this world would have never heard or even imagined, but extremely commonplace on Earth. He stole the image of a large rock jutting upward from the ground at a high angle from a certain animated lion film, with a massive storm boiling in the sky. Then a huge and majestic lion climbed up that rock and roared into the sky, releasing a bolt of lightning from its mouth. At that moment the video froze. Then in familiar fashion it transitioned to the image of an oil painting, a watercolor, an impression, and then finally the very simple logo.
He passed this over to Wan Ling as something to include in their advertising lineup, along with the usual methods of repeating their name a dozen times and including snippets of things they were selling. Finished with that fun diversion, Sage moved on to more important matters.
There were still many groups and individuals that he had to get even with. In order to do that, he needed to be strong. Many of those groups were first rate powers, which meant they had more than a few Nascent Souls under their command. As it was now, if Sage had a few years to consolidate his strength and build a foundation, with himself and Ruanfu they could be about equal to a second rate power, at least in the strength of their cultivators. The main thing they were lacking was resources. Resources that were born from territory. There was a reason that the stronger a power was, the larger a territory they governed. Simply having one or two powerful cultivators did not make a powerful force. There was a limit on what one person could do. It was also a very common desire to continue to grow more powerful. For those that had reached their peak, they would focus upon the next generation. Raise some descendants and use your own advantages to push them to a higher peak than yourself. These powerful Clans had been following this plan for hundreds or thousands of years, constantly pushing their limits and raising their prestige. They fought for larger and more valuable territories to gain access to more resources which could then strengthen their next generation.
Hmm I didnt feel this way back when I first gained the Hypnotic Eye. Thats odd.
All of these thoughts ran through his head as he cultivated. As a Nascent Soul, the only way to improve his level was to raise his understanding of Laws and studying the Law of Corruption wasnt as simple as just staring at flames, or watching the waves move. He was immersed in contemplation of his own thoughts and actions. Careful review led him to realize that, unsurprisingly, his character had undergone subtle changes every time he fully Merged with another creature. The Silver Liberator Butterfly had put his own personality and persona thoroughly in charge, but the others still influenced him in small and subtle ways.
There was also another important factor. The Primal Law of Corruption was not just good at empowering corrupting influences, it could also weaken them. The more he trained, the more those influences upon his personality were diluted. In the past, if someone was his enemy, then any and all means should be used to defeat them. The influence of so many vicious beasts had been slowly eroding his morality. In the early years, fear led him to become a survivor, doing whatever it took to stay alive. At the Holy Flame Sect he was finally safe and dealt with that trauma, but then his mind was corrupted by the Twin Ringed Soul Serpent. It only got worse as the years passed and he got into more and more life threatening situations.
Inside the Universe Ring, he sat cross legged in an empty room of the manor. The air around him suddenly rippled and the energy around him pulsed. It swirled and crackled from the influence of an invisible power. Then there was a loud shattering sound and Sage broke through. Power rapidly flowed into him, and his strength rapidly rose. The nebula within the Dantian of his Nascent Soul swirled faster, the many little star lights multiplied in number, getting larger and brighter as they did. After a few hours the flow of energy finally slowed down and Sage examined himself.
Haha, two Stages in a row. Level 63 now!
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Chapter 500: Brand
Branding only became powerful because of the advent of mass media. It was all based upon fame. Without being popular, no one would care about such a thing. Without a way to advertise them, a specific product or brand would be no different from any other. Advertising was used to create a desire. Branding was a way to tie together disparate products into a group. Advertise a single product, and sell a single product. Advertise a whole brand and you increase the desire for everything wearing the brand. It was also a way to put a face to stacks of mass produced goods. For those accustomed to buying from a well known local, it was a method to give these things a recognizable source or identity.
Either way, as usual, Sage didnt get directly involved. He merely recorded down the random things he remembered hearing about business and advertising, then passed them over to Wan Ling. He answered her questions as best he could, but she took it in stride. Already she looked at him like he was an oddity. It was like he could channel insight into so many things that he had no right to know about, and she just took it to be some sort of mysterious technique.
Sage had much more fun just doodling little logos. Since this little brand would start in Lionheart Town he was randomly inspired. He drew out a little thunder cloud, but in the shape of a male lions head and mane. A single bolt of lightning was being spit out of the lions open mouth. With a few passes he simplified the logo as much as possible and then used a Memory Sphere to spin up an animated logo. It was something people on this world would have never heard or even imagined, but extremely commonplace on Earth. He stole the image of a large rock jutting upward from the ground at a high angle from a certain animated lion film, with a massive storm boiling in the sky. Then a huge and majestic lion climbed up that rock and roared into the sky, releasing a bolt of lightning from its mouth. At that moment the video froze. Then in familiar fashion it transitioned to the image of an oil painting, a watercolor, an impression, and then finally the very simple logo.
He passed this over to Wan Ling as something to include in their advertising lineup, along with the usual methods of repeating their name a dozen times and including snippets of things they were selling. Finished with that fun diversion, Sage moved on to more important matters.
There were still many groups and individuals that he had to get even with. In order to do that, he needed to be strong. Many of those groups were first rate powers, which meant they had more than a few Nascent Souls under their command. As it was now, if Sage had a few years to consolidate his strength and build a foundation, with himself and Ruanfu they could be about equal to a second rate power, at least in the strength of their cultivators. The main thing they were lacking was resources. Resources that were born from territory. There was a reason that the stronger a power was, the larger a territory they governed. Simply having one or two powerful cultivators did not make a powerful force. There was a limit on what one person could do. It was also a very common desire to continue to grow more powerful. For those that had reached their peak, they would focus upon the next generation. Raise some descendants and use your own advantages to push them to a higher peak than yourself. These powerful Clans had been following this plan for hundreds or thousands of years, constantly pushing their limits and raising their prestige. They fought for larger and more valuable territories to gain access to more resources which could then strengthen their next generation.
Hmm I didnt feel this way back when I first gained the Hypnotic Eye. Thats odd.
All of these thoughts ran through his head as he cultivated. As a Nascent Soul, the only way to improve his level was to raise his understanding of Laws and studying the Law of Corruption wasnt as simple as just staring at flames, or watching the waves move. He was immersed in contemplation of his own thoughts and actions. Careful review led him to realize that, unsurprisingly, his character had undergone subtle changes every time he fully Merged with another creature. The Silver Liberator Butterfly had put his own personality and persona thoroughly in charge, but the others still influenced him in small and subtle ways.
There was also another important factor. The Primal Law of Corruption was not just good at empowering corrupting influences, it could also weaken them. The more he trained, the more those influences upon his personality were diluted. In the past, if someone was his enemy, then any and all means should be used to defeat them. The influence of so many vicious beasts had been slowly eroding his morality. In the early years, fear led him to become a survivor, doing whatever it took to stay alive. At the Holy Flame Sect he was finally safe and dealt with that trauma, but then his mind was corrupted by the Twin Ringed Soul Serpent. It only got worse as the years passed and he got into more and more life threatening situations.
Inside the Universe Ring, he sat cross legged in an empty room of the manor. The air around him suddenly rippled and the energy around him pulsed. It swirled and crackled from the influence of an invisible power. Then there was a loud shattering sound and Sage broke through. Power rapidly flowed into him, and his strength rapidly rose. The nebula within the Dantian of his Nascent Soul swirled faster, the many little star lights multiplied in number, getting larger and brighter as they did. After a few hours the flow of energy finally slowed down and Sage examined himself.
Haha, two Stages in a row. Level 63 now!
Chapter 500: BrandBranding only became powerful because of the advent of mass media. It was all based upon fame. Without being popular, no one would care about such a thing. Without a way to advertise them, a specific product or brand would be no different from any other. Advertising was used to create a desire. Branding was a way to tie together disparate products into a group. Advertise a single product, and sell a single product. Advertise a whole brand and you increase the desire for everything wearing the brand. It was also a way to put a face to stacks of mass produced goods. For those accustomed to buying from a well known local, it was a method to give these things a recognizable source or identity.Either way, as usual, Sage didnt get directly involved. He merely recorded down the random things he remembered hearing about business and advertising, then passed them over to Wan Ling. He answered her questions as best he could, but she took it in stride. Already she looked at him like he was an oddity. It was like he could channel insight into so many things that he had no right to know about, and she just took it to be some sort of mysterious technique. Sage had much more fun just doodling little logos. Since this little brand would start in Lionheart Town he was randomly inspired. He drew out a little thunder cloud, but in the shape of a male lions head and mane. A single bolt of lightning was being spit out of the lions open mouth. With a few passes he simplified the logo as much as possible and then used a Memory Sphere to spin up an animated logo. It was something people on this world would have never heard or even imagined, but extremely commonplace on Earth. He stole the image of a large rock jutting upward from the ground at a high angle from a certain animated lion film, with a massive storm boiling in the sky. Then a huge and majestic lion climbed up that rock and roared into the sky, releasing a bolt of lightning from its mouth. At that moment the video froze. Then in familiar fashion it transitioned to the image of an oil painting, a watercolor, an impression, and then finally the very simple logo. He passed this over to Wan Ling as something to include in their advertising lineup, along with the usual methods of repeating their name a dozen times and including snippets of things they were selling. Finished with that fun diversion, Sage moved on to more important matters. There were still many groups and individuals that he had to get even with. In order to do that, he needed to be strong. Many of those groups were first rate powers, which meant they had more than a few Nascent Souls under their command. As it was now, if Sage had a few years to consolidate his strength and build a foundation, with himself and Ruanfu they could be about equal to a second rate power, at least in the strength of their cultivators. The main thing they were lacking was resources. Resources that were born from territory. There was a reason that the stronger a power was, the larger a territory they governed. Simply having one or two powerful cultivators did not make a powerful force. There was a limit on what one person could do. It was also a very common desire to continue to grow more powerful. For those that had reached their peak, they would focus upon the next generation. Raise some descendants and use your own advantages to push them to a higher peak than yourself. These powerful Clans had been following this plan for hundreds or thousands of years, constantly pushing their limits and raising their prestige. They fought for larger and more valuable territories to gain access to more resources which could then strengthen their next generation. Hmm I didnt feel this way back when I first gained the Hypnotic Eye. Thats odd.All of these thoughts ran through his head as he cultivated. As a Nascent Soul, the only way to improve his level was to raise his understanding of Laws and studying the Law of Corruption wasnt as simple as just staring at flames, or watching the waves move. He was immersed in contemplation of his own thoughts and actions. Careful review led him to realize that, unsurprisingly, his character had undergone subtle changes every time he fully Merged with another creature. The Silver Liberator Butterfly had put his own personality and persona thoroughly in charge, but the others still influenced him in small and subtle ways. There was also another important factor. The Primal Law of Corruption was not just good at empowering corrupting influences, it could also weaken them. The more he trained, the more those influences upon his personality were diluted. In the past, if someone was his enemy, then any and all means should be used to defeat them. The influence of so many vicious beasts had been slowly eroding his morality. In the early years, fear led him to become a survivor, doing whatever it took to stay alive. At the Holy Flame Sect he was finally safe and dealt with that trauma, but then his mind was corrupted by the Twin Ringed Soul Serpent. It only got worse as the years passed and he got into more and more life threatening situations. Inside the Universe Ring, he sat cross legged in an empty room of the manor. The air around him suddenly rippled and the energy around him pulsed. It swirled and crackled from the influence of an invisible power. Then there was a loud shattering sound and Sage broke through. Power rapidly flowed into him, and his strength rapidly rose. The nebula within the Dantian of his Nascent Soul swirled faster, the many little star lights multiplied in number, getting larger and brighter as they did. After a few hours the flow of energy finally slowed down and Sage examined himself.Haha, two Stages in a row. Level 63 now!
