Rebirth: It's Like Flowing Water - Chapter 362

Chapter 362




It's a bit of a joke. Go to CCTV?

Die?

Liao Fanyi doesn't understand.

Why did Zou Chengbin bring a word to you two and become a hard man?

Well, the doorway is a little winding.

However, don't feel affectation, not only in officialdom, but also in the workplace. Understand the truth that ordinary people can get along with others.

……

There is a big premise, that is, Zou Chengbin saw the [front blackboard] in the insight model and raised his vigilance.

Zou Chengbin realized with foresight that the front blackboard in the insight model is the crisis that these official media, or serious media, are likely to face in the future.

Maybe he was not only aware of it, but also saw it by some leaders at the top, or Zou Chengbin was instructed by the leaders at the top to guard against the possibility of CCTV being harmed by [dormancy effect].

How did Qi Lei see that Zou Chengbin had this idea?

It was from Zou Chengbin's first reaction to story of the today.

He is concerned about public response and ratings, not the consequences. This is not in line with the normal operation of a senior director.

Don't think it's just Zou Chengbin's vision and acumen.

In Zou Chengbin's position, even though he is sharp and far sighted, he can't easily show it, especially in the story of today's statement.

That time, Qi Lei was completely off the stage, and he put CCTV together. Live broadcast, free play without everyone's knowledge.

That is, Xiao Sa's personal ability is too strong to control the situation. Changing a host is a major broadcasting accident.

Under such circumstances, the first thing a station director should think of is investigating the accident, preparing for the superior investigation, and even starting to prepare in advance to prevent the harm of public opinion, rather than checking the ratings at the first time.

Moreover, as a leader, 800 eyes are staring at you, and the whole Taiwan's mind is trying to figure out you. A little abnormal behavior will be interpreted and amplified, leading to a series of chain reactions.

Even if Zou Chengbin especially wanted to know ratings data at that time, he couldn't do so. He would be misread.

This is like widow Wang next door borrowing soy sauce. Your first reaction is not to borrow or not, but to change into a new dress and let widow Wang come in.

What do you think of your daughter-in-law? It's over whether to let you kneel durian or not.

With this premise, Qi Lei and Dong Beiguo will say that there is hope to make "yearning life" into CCTV.

Because the most effective way to prevent serious media from getting into trouble is grounding. That is to sink into the people and win the hearts of the people. No one can put you to sleep.

In this era, there should be no more grounded variety show than yearning for life.

Then why doesn't Dong Beiguo directly find Zou Chengbin or a familiar relationship on CCTV to recommend "yearning for life"?

Instead, he said to Liao Fanyi, "go directly to Zou Chengbin and it will be yellow?"

In fact, there is no need to explain this reason. You can understand it by transposition.

If, at the regular meeting of CCTV that day, the news that "yearning for life" invited CCTV to purchase was not reported from the purchasing department level by level, but from the Taiwan leader familiar with Dong Beiguo, or Zou Chengbin. Imagine what the atmosphere would be at that time?

Zou Chengbin just suggested that we should plan ahead and study. The people at the bottom are already saying that we should squeeze out whose programs, and have expressed their emotions.

But if Zou Chengbin brought this matter directly to the conference table, "there is a yearning life in Beiguang. I hope CCTV will buy it."

The discussion at that time and the reaction afterwards will be 10000 times stronger than now.

He has no room for turning around and no room for operation.

Zou Chengbin, as a director, should consider all aspects of influence. Once he is forced into a corner, he will either resolutely promote it or retreat in the face of difficulties.

Moreover, it is also very possible to give up "yearning for life" because of the overall situation.

It can even be said that there is no chance at all.

Because as soon as Dong Beiguo calls, Zou Chengbin knows that Beiguang wants to let the program into CCTV through him. He will judge at the first time how operable it is.

Once the judgment is not big, he will not even try to move to the conference table and will directly refuse Dong Beiguo.

And how good is it now?

Reporting level by level through formal channels has nothing to do with any major leaders. Zou Chengbin can advance and retreat freely from the perspective of an outsider.

At the regular meeting, you can casually test the ideas of the main leaders. As soon as you see that the resistance is too great, you can immediately return and try to enter it again.

Don't think it's officialdom and workplace rules. In fact, it's a way that anyone can do things.

The so-called moves can't be old. It's the same reason to stay on the front line.

Leave a front line, not others' way of life, but their own way of retreat, leaving room for tossing and moving.

……

Originally, Dong Beiguo and Qi Lei only considered this step, leaving room for operation for wrinkled Chengbin and some space for those relations between Beijing Broadcasting and CCTV.

That's enough.

There is Zou Chengbin inside, and Dong Beiguo and Qi Lei outside continue to think of ways to reach a tacit understanding. Then we find an opportunity to talk and study where there are difficulties and where they can be used as a breakthrough.

With the cooperation of the director, it is possible to make this happen.

Of course, it is only possible. After all, the differences within CCTV are actually great. Even Zou Chengbin, the director, has to take into account.

However, Qi Lei and Dong Beiguo never expected that Zou Chengbin asked Ma Yuan to bring such a sentence.

"He is interested in insight into the model. When he is free, let them come to CCTV to give us a lecture."

The first half of the sentence, interested in insight into the model, is to make a position. We're really together.

In the insight model, what can interest the director of an official TV station is the dormancy effect of the front blackboard.

It's also a hint, "if you don't have a breakthrough, the sleep effect is a good breakthrough."

The second half of the sentence, on the surface, let Qi Lei and Dong Beiguo come to CCTV to give lectures, but if Qi Lei and Dong Beiguo really think that the director invited them to give lectures, they are two fools.

What class do you teach on CCTV?

Even if we really want to teach the lesson of insight into the model, it should be CCTV people who come to Beiguang to sit in the classroom and listen to the lesson?

Besides, they also named Qi Lei and Dong Beiguo to give lectures. How do they give lectures?

Although Qi Lei can shake up in front of the young eagle class, he can also talk with Lao Dong and Liao Fanyi.

However, what qualifications does Qi Lei have to give lectures to the leaders of the official media? He is also a student. At best, he is an administrative director of logistics and a counselor.

Let alone him, Liao Fanyi is not qualified to give lectures to CCTV leaders. He is too young and has insufficient qualifications. He has to be an old man like Chen Xingfu and Pang Qingfang.

As for Dong Beiguo, it's even more nonsense.

Old president Dong is a male Polytechnic and an expert in communication engineering. Talk about communication? Can he make it clear?

At this time, Dong Beiguo found a place to show his ability as president and explained to Liao Fanyi. Finally, he concluded, "you want to change your position and let us two unqualified people who can't teach go to the CCTV site to talk about the dormancy effect and the insight model? Moreover, Zou Chengbin is not right. Tell him yourself, it's' US'!"

"We pay more attention to this. Which of us? CCTV leaders have seen the insight report. Those who recognize the dormancy effect need not be recognized. Only those who do not recognize it or do not want to change it and want to maintain the status quo need to give lectures."

"It's the two of us. Is that a lecture? It's a fight!"

Zou Chengbin means, "let's go to CCTV, take the insight model, and take the dormancy effect to fight with those Taiwan leaders who have differences!"

Liao Fanyi was so stunned that he took a word with him. Why do you seem to have conspired with Zou Chengbin all night?

So much information?

I rubbed my eyebrows. As expected, I'm only suitable for learning. I'd better forget about things in the workplace. I really don't understand.

However, Liao Fanyi also wants to make it clear that the art industry is specialized. It doesn't matter if he doesn't understand. Isn't there Dong Beiguo? Isn't there Qi Lei? Just have them in front.

At this time, Dong Beiguo and Qi Lei had no time to talk to Liao Fanyi. The old and the young lived together to plot.

Dong Beiguo said, "old Zou is not a thing! He left the pot to us!"

Qi Lei, "I had a good impression of this man. Now it seems that it's really Yin!"

Liao Fanyi couldn't help it. "Didn't Zou Taichang point to Minglu? Are you okay?"

Dong Beiguo said, "you play while you know a fart!"

Qi Lei, "back ten thousand steps, it's all CCTV's own business whether to purchase external variety shows or not."

"If there is resistance and different opinions, it should also be his chief to solve the problem of coordination."

"Now, people want to use" yearning for life "to unify their thoughts!"

"You don't have to do it yourself. Let's do it on the wall. Help him solve his internal contradictions? Does Mr. Liao still think it's a good thing?"

Liao Fanyi, "..."

His eyes turned, "what a special thing! It's really not a thing!"

Sure enough, it's easier to learn.

Dong Beiguo and Qi Lei think so too. It's really not a thing!

"What about that?"

Qi Lei asked, and Dong Beiguo frowned, "why don't you discuss with Comrade Qin? Old lady Chang can do it!"

Although he is the headmaster, he doesn't have the courage to go wild on CCTV. The matter is so big that Lao Dong can't hold his head.

However, Qi Lei has, those two gods can support him.

Qi Lei smiled bitterly, "if you guessed right, Zou Chengbin counted this in."

Insight into the big movement of the model, Lao Qin organized Chang Lanfang to go down to Shangbei in person, and Zou Chengbin wouldn't know.

He borrowed the hands of Dong Beiguo and Qi Lei to open up the situation for himself!

What if I... Failed to fulfill his wish?

Liao Fanyi is still cheering, "black! It's so black! I didn't expect zoutai to be such a person."

"What should I do?"

"Go or not!"

Dong Beiguo rolled his eyes and asked superfluous questions. I still want to ask whether to go or not?

This is a big problem here in Dong Beiguo.

Qi Lei... Qi Lei and president Dong actually have different ideas.

Yes, definitely.

It's just, how? Is it soft or hard? Lift the table or reason?

This needs to be considered.

Can't you Zou Chengbin dig a hole of any shape for me, I'll just jump in? Isn't that Han Han?

There is also: if such a big hole is filled up for you, it will be stuffed into a program? That's good?

Did the thief scream in vain?

……

————————

On the other side, Zou Chengbin stood in the office and looked out of the window.

In fact, he was not sure whether the two dared to come.

"Should you dare?"

Zou Chengbin thought, after all, he believes that Xiao Qi is always good at lifting the table, and he hopes Qi Lei can go to CCTV to lift a table.

If he makes things big, he can take the opportunity to open up the situation.

At this time, Zou Chengbin's mood is a little urgent, extremely urgent.

I almost couldn't help but call Qi Lei and directly invite Qi Lei to lift the table.

Yes, Qi Lei's mobile phone number is on Zou Chengbin's desk. He asked for it from Li Chunyan.

In fact, Zou Chengbin wanted to fight when the purchasing department reported the "yearning life" that day.

He almost put down his reserve and wanted to cooperate with the other side.

Zou Chengbin is too anxious.

He read the insight report and read the relevant information and evaluation about how the front blackboard was dormant more than ten times.

It's terrible, it's really terrible.

Zou Chengbin can't imagine the consequences of a country's official media if it enters a dormant state and loses its attention and even credibility.

However, the insight model gave him some answers.

Only this part scared Zou Chengbin in a cold sweat. He would never allow such a thing to happen on his TV station.

However, it takes courage and wisdom to let everyone jump out of the comfort circle and try with him.

In fact, he does not blame those conservative Taiwan leaders. They are just a little less vigilant.

However, this does not mean that he agrees to be content with the status quo.

We must plan ahead and make some changes.

Standing by the window for a long time, Zou Chengbin finally didn't call Qi Lei directly. What he has done is very explicit and too much.

Making a hasty phone call will only make people think that he is a bit in a hurry, but he is wary.

So Zou Chengbin dialed another phone.

"Hello, comrade Qin..."

"There's something I need to communicate with you."

He finally decided to go to Lao Qin.

When Li Chunyan first came to CCTV, she was contacted by Lao Qin. Qi Lei's "statement today" was also an arrangement made by Lao Qin directly to find him as the director.

Therefore, Zou Chengbin knows that Lao Qin has a relationship with Qi Lei, and the relationship is very shallow.

Including, if Qi Lei really comes to make a big fuss on CCTV, he will talk to Lao Qin. Xiao Qi doesn't have the courage to come directly.

So it's good to find Lao Qin.

However, Zou Chengbin is not familiar with Lao Qin and can't speak to Lao Qin.

Therefore, he can't ask Lao Qin to intervene directly. He can only report from the side first.

He told Lao Qin about the general situation, including his hope that Qi Lei and Dong Beiguo would help him open the situation.

On the phone, there is no conspiracy. What should be is what. It's very straightforward.

In fact, I hope Lao Qin will give Qi Lei a courage to promote this matter.

After listening, Lao Qin pondered for a long time, and finally said, "he decides what to do, and we will cooperate."

"But..." old Qin paused. "With what I know about him, you'd better not expect him to lift the table."

With that, Lao Qin hung up the phone directly.

Zou Chengbin: "

But he took the phone and didn't put it down for a long time. He was trying to figure out Lao Qin's words.

"Cooperation?"

Lao Qin and Qi Lei? How does it feel a little wrong?

And... Don't expect Qi Lei to lift the table. What do you mean?

……

On the other hand, Lao Qin hung up the phone, but he was not as serious as on the phone, and smiled at himself.

"Zou Taichang still doesn't know that guy!"

He was so careful that he never cared about the gains and losses except for the major events and the treatment of Lao Qin.

At other times, when did Qi Lei suffer losses?

Simply picked up the phone and called Qi Lei.

"I hear you have a problem?"

Qi Lei, "who did you listen to?"

"Oh?" Lao Qin laughed, "that's my inaccurate information. How can I hear that you have to go to CCTV to offend people!"

Qi Lei on the other side listened, "Oh, go! Lao Bei, did you install a bug on me? You know that?"

"Who told you?"

Lao Qin laughed, "don't ask who told the secret. How about it? Do you need my help?"

But Qi Lei pondered, obviously a little moved.

But finally, he shook his head, "little things, don't bother you!"

Old Qin Yizhi, is the cowhide blowing big? Is that a small thing? CCTV? You want to make a big noise on CCTV, do you know? Those who offend many people!

Besides, you can't cut off from the media and news in your life. Offending the people here is not good for Qi Lei at all.

Dong Beiguo can protect you from accidents, but he can't guarantee that others don't do bad things.

"Really don't need me?"

Qi Lei stabbed, "no, I can solve it myself."

Then he said, "the key is that your kindness is too heavy for me to use."

Now Lao Qin is more curious. What does he want to do?

……

——————

On August 24, the main leaders of CCTV, the persons in charge of each channel, and the directors of main columns presided over the monthly summary meeting and arranged the work schedule for September.

It can be said that all departments and leading figures of CCTV gathered together.

Just as everyone entered the meeting hall, they realized that Lao Qin sat there relaxed in the last row near the door and seemed to want to attend the meeting.

When several deputy directors saw him, they were all slightly stunned. Why did he come?

They don't know much about Lao Qin. They only know some important national news and emergencies. They will send him to coordinate. They are more important figures.

Although I didn't know why Lao Qin came, I still had to pass the scene. I went to say hello one after another, and then returned to their respective places.

When Zou Chengbin came in, he also saw Lao Qin and was relieved.

Directly welcomed the past, and even shook hands with Lao Qin enthusiastically, "you're finally here."

Lao Qin smiled, "I just came to see the excitement. Don't worry about me. Just have a normal meeting."

Zou Chengbin is more excited. What does this mean? It means that Qi Lei is coming to lift the table. Lao Qin is here to support Qi Lei.

Unexpectedly, he thought too much.

Lao Qin is really just! Simple! Come and see the excitement.

Looking at Zou Chengbin, why do you expect him to lift the table?

I really lifted the table and offended a large number of people. With Qi Lei's urine, selling your old Zou is not enough to pay the interest.

However, Zou Chengbin didn't know. He was still thinking that the next picture should be like this:

Qi Lei and Dong Beiguo stormed into the venue.

Then, in the strange and surprised eyes of the people, they rushed to the front desk and scolded CCTV for corruption.

Let's popularize the concept of "dormancy effect" to these people in the industry.

Then things get big and the superior leaders know.

Coupled with Lao Qin's influence, he finally forced CCTV to compromise and introduce "yearning for life".

Like a catfish in a sardine box, it completely broke CCTV's comfort zone.

Well, that's what Zou Chengbin can think of.

However, Zou Chengbin's plan still has a little deviation. He can't let "Taiben" go down according to this process.

Qi Lei is still young and has a long way to go. Dong Beiguo, an old principal who has taught all his life, should not offend everyone here.

Therefore, Zou Chengbin revised the "Taiwan version".

Should be:

Qi Lei and Dong Beiguo stormed into the venue.

Then, in the strange and surprised eyes of the people, they rushed to the front desk and scolded CCTV for corruption.

After popularizing what sleep effect is

Then there's nothing for them. That's enough.

He just needs an incentive, an incentive to impress everyone.

At that time, Zou Chengbin will make things big instead of two people. He will finish the later part and offend others.

At this time, Zou Chengbin sat down and smiled calmly at the corners of his mouth.

A little... Deep.

At this time, in front of the gate of CCTV, a Sao Bao big G came.

Dong Beiguo looked at the CCTV building with a bitter face.

"What a loss!"

President Dong was stunned and said, "this deal is too bad. Why don't we go back!"

Qi Lei bared his teeth and smiled, "don't worry, you can't lose!"

Dong Beiguo stared, "not bad? Just fool my old man!"

Qi Lei forcibly pulled him out of the car. Dong Beiguo's boss was reluctant and was still calculating in his heart.

But how to calculate, how not cost-effective ah, the price is too high!

When they arrived outside the meeting hall, Qi Lei was about to push the door and rush in. Dong Beiguo was still struggling, "think again? Why don't you understand? You're at a loss this time!"

Qi Lei didn't listen to him. He took a deep breath and slammed open the door of the venue.

The deputy director who was speaking suddenly looked at the old and young figures at the door in surprise.

"Come, what are you doing?"

And Zou Chengbin, at this time, has a stronger smile.

Although Lao Qin had learned that the two people would come, he sighed when he saw that they really came.

It's worthy of being a professional table lifter. How brave!

As for Lao Qin

Lao Qin sat by the door. Qi Lei pushed the door so loudly that he startled him.

The heart said, the boy's momentum is quite enough.

The next second, I heard Dong Beiguo whispering, "it's too bad. Don't think about it anymore?"

Lao Qin was stunned and lost? Is Qi Lei really going to do a loss making business that offends people this time?

Suddenly a little disappointed?

He really wanted to see what Qi Lei did instead of recklessly lifting the table.

Qi Lei is wearing a casual sportswear today. He is a little handsome.

Under the gaze of all station leaders, channel leaders and well-known hosts, he walked slowly through the aisle to the front of the stage.

Dong Beiguo was behind him. He didn't see that he was handsome at all. Instead, he gnashed his teeth. "This loser! How can I do anything!"

Thanks to me!

However, at this stage, there is no turning back when you open your bow, and you can only keep up with it.

On the stage, several deputy directors and main leaders stood up.

Those who knew Dong Beiguo also frowned. Taking the opportunity of the wrong body, he whispered to Dong Beiguo, "Lao Dong, what are you doing?"

Dong Beiguo smiled awkwardly and whispered, "it's all right. Come and discuss something with Zou Tai."

Speaking, he and Qi Lei came to Zou Chengbin's table.

Zou Chengbin

It's not time for me to play. I have to play!

A little forced to stabilize his position, and then stood up.

"Mr. Qi... Why did he come suddenly? What's the matter?"

Next, I stopped talking and waited for Qi Lei to perform.

And Qi Lei takes a deep breath and starts acting!

Brewing for a moment, suddenly his eyes stared

Touch!!

Pat the table

Qi Lei almost fell off the stage.

It turned out that Dong Beiguo robbed the play.

Qi Lei started first. The old man's eyes were more round than Qi Lei's and shouted hysterically: "absurd!! your CCTV is ridiculous!!"

Qi Lei can't laugh or cry until he knows what's going on.

Before coming, he and Lao Dong, you push me, I push you.

Lao Dong said you had to come. I couldn't resist it.

Qi Lei said I couldn't do it either. Let's go together.

Lao Dong said, you'd better come. I'm really afraid.

Including along the way, Dong Beiguo was backing out.

As a result, it was Lao Dong who protected Qi Lei behind him.

You know, this is not a matter of showing off. Now whoever jumps out first and cries happy will be the most hated.

He's a pot bearer again.

Now Dong Beiguo, like the whole school meeting training students, points at the leaders on the stage and attacks indiscriminately.

"You say you guys?"

"A vegetarian meal! Take the money of the country and don't do what you want for the country!!"

"I'll ask you, what's wrong with the program made by Beiguang!? why can't it be introduced!?"

All the leaders of Taiwan looked at each other and didn't answer.

I don't dare to talk. I don't know the situation!

Who knows whether Dong Beiguo killed himself or whether a colleague or a superior leader inspired him to come.

The only thing you can do is to wink at the audience and watch the excitement? Hurry up and pull down!

The supervisors and hosts at the bottom are also confused. They are not as comprehensive as the leaders, but they can't figure out the situation at all!

I haven't seen it. It's too unexpected.

In CCTV for many years, I have never seen such a platform as a noisy venue.

However, there are still many hosts and supervisors who have insight or know Dong Beiguo and get up and go to the stage.

At least we understand one thing. We can't make a big noise. It won't end well if we make a big noise.

Xiao Sa also came up. On the surface, he was separated between leaders and Qi Lei. In fact, he was gossiping there!

"What do you mean?"

Qi Lei shook his arm, "play while you go!"

What you said, Xiao SA, you're just playing! Who do you look down on?

Qi Lei is about to support Dong Beiguo and play doubles with the old man.

But when Dong Beiguo saw that he was about to speak, he stared at the beads and blocked him back: "shut up! There are you everywhere?"

Qi Lei, "..."

Heart said, not, how to make it like generosity?

When Xiao SA heard this, he was very happy. He politely pulled Qi Lei aside. "Come, come, stand with me and play."

Others don't know. Xiao SA still knows. He said that the middle-aged man at the door was waiting for Qi Lei.

Here, Dong Beiguo has been unscrupulous and the thieves are fierce.

"Don't stop me. Let's talk about it today."

With a clap, he threw a file bag on the table, "show me!"

Several station leaders took a look, and a deputy director pressed the words on the bag with the speech without trace.

He didn't pretend this time, so he quickly got up and said, "look, Mr. Dong, why are you so angry?"

"Sit down, sit down!" Pulling Dong Beiguo to let him sit down, "you are a hero of our national media education, but you dare not make such a great spirit!"

"If you have anything to say, speak slowly and we'll all listen!"

On the file bag, the experimental report of insight model is impressively written.

They have seen this thing, but the people under the stage and those who come up to persuade others are not qualified to see it.

Moreover, Lao Dong dares to smash this thing out, which shows that this matter is not a simple trouble, at least it has a second meaning.

As for what it means, they don't know. But to make this clear, at least they can't pretend to be stupid, they have to respond.

Obviously, he wants to appease Dong Beiguo.

Unfortunately, Lao Dong came to quarrel. Is it so easy to appease? Say nothing and sit down.

"Let me say, right? Listen, right?"

"That's good! Let's talk about the dormancy effect. I'm afraid I'm not afraid of the dormancy effect!!"

Pointing to the file bag, "do you want me to read it?"

The deputy director listened, "no, no! Really no!"

Dong Beiguo, "what are you pulling me for?" Pointing at the report fiercely, "I'll ask you, have you seen it?"

A group of leaders, "look, look!"

Dong Beiguo, "do you know what dormancy effect is?"

"Know... Know..."

Dong Beiguo said, "since you know, do you understand what's going on in yearning for life?"

The crowd stopped talking.

I know what's going on, but you can't just come in when you tell a foreign program? That's not a mess?

Everyone didn't speak. Dong Beiguo drank and scolded himself, "then why don't you let the program in?"

The crowd was still silent.

So old Dong said, "come on, who opposes, stand up! I'll persuade him!"

Everyone, "..."

Collective shook his head, pretending to be confused: "no, no one opposes!"

The deputy director looked wronged. "Everyone has always had a positive attitude towards this matter?"

"Also let that... That pony, take a copy back and study it well!"

Looking at Zou Chengbin, "Zou Tai personally asked about it."

Looking at Dong Beiguo with a smile, "principal Dong, is there any misunderstanding in this?"

You see, they are quite aggrieved. From beginning to end, no one really objects!

The instructions were conveyed level by level, and no one said anything against them.

In fact, at this stage, Dong Beiguo even completed the task.

He made things big and threw out the insight model.

The leaders of Taiwan are not sure who let Dong Beiguo make trouble, and they dare not respond positively.

This is not just an internal matter of CCTV. It is bound to know that the president of Beiguang and Qi Lei came here for a quarrel, and the timing is extremely inappropriate.

To tell you the truth, it's reasonable for you to make a fuss at the Party group meeting and the regular meeting of Taiwan leaders, but it's only the upper level, not that big.

Catch up with the all Taiwan Conference? A group of people looked at it noisily. What did it look like?

However, the goal has been achieved.

Dong Beiguo is so big that we are all actively dealing with the crisis, but your front-line work units are not eating.

No one can stand it.

Lao Qin looked back and smiled bitterly. It was time for Qi Lei to play next. Dong Beiguo couldn't do business.

Equal to, the above must be intervention, and then forcibly introduce the yearning life.

Because no one wants to put on the hat of not actively responding to the crisis.

Then, people also offended and died.

Not only the leaders of the station, but also the hosts at the bottom, squeeze whose programs, and how much impact they have on CCTV's self-made programs. Now, whoever stands up and speaks has to be blamed on who.

"Lost!"

Lao Qin pondered that he pawned a good gun for Zou Chengbin for a program. Do you think you are worth it?

It is conceivable that Zou Chengbin can put the response to the dormancy effect crisis on the agenda.

Not only a "yearning life", he can do more.

"Lost!"

……

But Lao Qin doesn't know. Zou Chengbin is thinking that Dong Beiguo is here. I can't let Qi Lei speak again. Now I have to set the tone myself.

As long as Zou Chengbin opens his mouth at this time and says a few words in support of the program, it is tantamount to taking all the contradictions into his own hands.

If you think about it, if the two make a quarrel and the director makes use of the topic, everyone will think that these two people were found by Zou Chengbin and cooperated with Zou Chengbin in reform.

It has nothing to do with Qi Lei and Dong Beiguo. Hate is also cruel. Zou Chengbin has nothing to do with Lao Dong and Xiao Qi.

Zou Chengbin stood up slowly on his knees, took a deep breath and was ready to speak.

"Let me say two..."

Before the word "sentence" came out, Qi Lei said, "you, US, CCTV!! don't trust us!"

Comrade Qi Lei was righteous and awe inspiring, "why can't you give us a chance to explain! Can't you give us a chance to speak?"

“……”

“……”

“……”

Except for Dong Beiguo, everyone else was stupid.

The leaders on the stage, the hosts off the stage and the channel directors are confused. What does this mean? How did you get around "trust"?

Not next?

Zou Chengbin is also confused. Why doesn't this sound like "hard" words? It's like complaining.

Lao Qin is more ignorant. What play do you rob? Do you want to rob this play, too?

No, why did you steal the play? Didn't Zou Chengbin speak?

Zou Chengbin stood up and Lao Qin understood that this was to carry everything.

Heart said, OK, the director is a little responsible.

Then let him carry it. What are you talking about?

Unexpectedly, Qi Lei's cold sweat came down, especially! Fortunately, I took another look at Zou Chengbin.

If you know he's going to stand up, press him to death immediately, or I'll come in vain today.

Continue his performance, "zoutai!! several predecessors, can you give us a chance to sell ourselves and explain the situation?"

Several deputy directors looked at each other and said, aren't you talking nonsense? It's all up to this. Who can stop you?

Qi Lei was still serious. He almost pulled the small scatter in front of him to the bottom of the platform.

"We have the same idea as you, and the mood of seeking self-help is also urgent!"

"This..."

How embarrassing!

Everyone didn't understand. Why are we the same? What Lao Dong scolded just now doesn't count?

When I looked at Dong Beiguo, I saw that president Dong had nothing to do and looked at the ceiling with his hands on his back.

Don't look at me, I didn't say anything!

So

What do you think everyone can say? Say "no", our position is different from yours? The brain has a bag.

Only, "yes, yes, yes."

Qi Lei, "everybody, you should believe in Beiguang! Believe in our ability."

"In fact," yearning for life "is only the first step!"

The crowd said, this step is scary enough. What's the matter? You still have the second step?

Qi Lei, "to tell you the truth, in addition to yearning for life, we have also studied a set of schemes to solve the crisis and prevent the effect of dormancy!"

People: "!!!"

Is there really a second step?

Qi Lei, "what a pity! Before we go out in the first step, you have an attitude that you don't need our help. How can president Dong not worry!"

People said, "is that anxious? It's going to kill!"

Qi Lei, "originally I wanted to talk about the second step in detail when discussing the introduction of the program with you."

"Now it seems that there is no chance."

People: "

Qi Lei, "the second step, we are fully prepared!"

"Well..."

"Made careful investigation and research."

"Well..."

"It was originally intended to cooperate with CCTV to set up a production organization."

"Um... Um!?"

Several Taiwan leaders were surprised, and even Zou Chengbin and old Qin were stunned.

What happened? What the hell is it to set up a production organization?

Qi Lei, "this idea is very mature!"

“？？？？”

"Jointly held by CCTV, Beiguang and private institutions!"

“？？？？”

"Provide advice specifically for the production of variety programs and the deletion, selection and customization of the contents of various channels!"

“？？？？”

"At the same time, carry out image packaging, external publicity for star hosts, and improve the management and operation of public image!"

“？？？？”

What's all this and what?

Qi Lei, "we conduct scientific estimation and fixed-point support through the big data center of Beiguang."

"It is expected that after the establishment of the production center, there will be a qualitative change in the public image of all CCTV star hosts. It is not comparable to Xiao Sa's fooling around!"

Stepping down host: "

"Of course, the personal income obtained from it will also increase exponentially."

Host, "!!!!"

Qi Lei, "this is just the tip of the iceberg."

"The greater advantage is that the centralized variety production can greatly reduce the cost and improve the program quality."

Production director of each important program, "?????"

"The income of the production team will also increase significantly!"

“！！！”

"While the quality of the whole program is rising, the traffic effect of star hosts will also drive the advertising revenue and sponsorship revenue of various channels!"

The supervisors of the following channels directly stood up, Cha! Did you say that earlier? I thought it was none of our business!

The eyes of several deputy directors on the stage are green and broken!! This little bastard kills people!!

No wonder he picked up the whole Taiwan Conference. It was the end of pulling the people under him.

Ants are on the hot pot, but I don't know if Qi Lei only attracts the host and production team at the bottom, he won't be Qi Lei.

He said again, "change does not necessarily mean sacrificing some people and destroying past achievements. Change can also be win-win!"

"Beiguang's big data center, a professional media industry perspective, can prevent crises at no cost!"

Several deputy directors: "???"

Is that so? Don't lie to me!

But Qi Lei was distressed, "but it's all over!"

"You can't trust us. Don't give us this opportunity!"

Speaking of this, you said, what can you do!

The young and the old have finished singing.

After scaring you, there are still steps down, and it's handed to your feet.

I almost didn't say it clearly. Change it! Change! Meat from bottom to top!

You just say, answer? Or not?

Someone quickly went through it in his mind.

No, okay? Obviously not!

If you don't answer, you must make trouble and turn your face completely. Who knows who is behind this old and young.

Besides, look at the group of green eyed hosts and production teams under the stage, including the channel director, have defected.

Now if you dare not answer, you can't pass this level.

Then what?

Think for a long time

Yes, it doesn't seem to hurt.

You think, if it's really CCTV, Beiguang, private

What is private? It's president Qi!

The three joint ventures set up production centers, so there is no difference between foreign programs and self-made programs. All variety shows are the same.

There will be no internal contradictions!

Moreover, people have a good sense of propriety. They only take out variety shows, which does not affect the overall tone setting of CCTV.

The complex operation of grounding the host and making TV programs close to the people does not need CCTV to worry about. So many people in Beijing and Guangzhou studied this matter, and they solved it.

Therefore, CCTV people do not have the problem of jumping out of the comfort circle.

Well, why not answer it?

Thinking of this, a deputy director suddenly patted his thigh, "misunderstanding!! all misunderstandings!"

Warmly greeted them: "Oh, Mr. Qi, Mr. Dong! You misunderstood!"

The deputy director is the leader in charge of procurement. At this time, he is very attentive: "I know this. I'm in charge!"

"That pony, I told him at least twice. We must take it seriously and bring back the copy!"

"But he is a child. You should know something about old Dong. As you know, he just graduated. Yesterday, I felt that he did something badly!"

As soon as Qi Lei listened, he stared at the beads and handed them another step. "What copy? The editor who came to the film viewing meeting didn't mention the copy!"

"What!?" Several other vice desks climbed up along the steps. They were also surprised. Some people roared angrily: "this pony!! it's too unreliable!"

Explained to Dong Beiguo: "we are very willing to cooperate with Beiguang! How did this happen?"

The deputy director in charge was completely angered. He paced and narrowed his eyes. Qi Lei was afraid that he would lose his breath.

I heard him pointing to a man under the stage, "who is that? Go and call the horse up to me. I'll ask him face to face!"

At that moment, someone trotted to find Ma Yuan. After a while, Ma Yuan looked at a loss and walked into the meeting with his childishness.

In such a big formation, the frightened horse is almost peeing.

As soon as the deputy director in charge saw him, he immediately asked fiercely, "pony, come up to the front!"

"Did I tell you that I must bring the copy back? I must take it seriously!"

Ma Yuan opened his mouth slightly, and his face was white with fear, but he didn't dare to speak.

The deputy director in charge didn't care whether he answered or not, "I ask you, where's the copy? Where did you get it for me?"

See Ma Yuan's bitter hatred fierce look up, special! Immortal fight, you take me as a ghost!?

Neck a stem, "forget."

"Forgot?" The deputy director was "angry" and said, "you still have reason!"

"Let's see. He's quite reasonable. How much do you delay the stage, you know?"

Ma Yuan: "

"Wrong."

"Do you know what's wrong? Go back and reflect on my work attitude!"

Ma Yuanru said, "Oh..."

Deputy director, "go back!"

Ma Yuan: "Oh." He left in dismay.

Everyone is pitiful to him. Look at scolding the child.

But Ma Yuan didn't hold back his joy as soon as he went out. "Well, it should be no problem to become a regular."

It's not pity. It's shit luck again.

Why use it again? Because the first time I took shit luck was when I entered CCTV.

……

——————

With Ma Yuan's confirmation, the deputy director became more rigid, "look, you two? It's really a misunderstanding!"

Dong Beiguo and Qi Lei looked at each other blankly. Did they misunderstand? A little fake?

Old Dong suddenly patted his thigh and pointed to Ma Yuan, who had gone nowhere. "This bear thing is confused at school! If he doesn't listen to the postgraduate entrance examination, how can he do a job?"

As soon as this remark was made, the whole audience put it down together.

The crisis is over.

Several deputy directors surrounded Comrade Dong Beiguo, "it's not impossible to lead a post to graduate school. I think we can let this boy go back to the furnace, otherwise he won't develop!"

"Let's go, Mr. Dong. Let's study the production center in another place."

Then he looked at Zou Chengbin, "what do you say? Zou Tai?"

Zou Chengbin

Well, since Qi Lei opened his mouth, Zou Tai was confused all the way.

What a wise man, Qi Lei was completely confused. Up to now, he didn't want to understand what was going on.

Is it better if I stand up and turn my face?

Now

Now it's also very good. If we set up a joint production center, we don't have to worry about it at all. Everyone is happy.

But what's wrong with you?

I just want to change the overall image of the stage. How can I create a production center?

Obviously, it's just the introduction of a "yearning life". How does it feel that all the variety shows have been outsourced?

Is it outsourcing?

Can we control ourselves? Homemade is very good!

No need for Beiguang and Sanshi to participate? How did this happen??

This account is not clear, and the smart brain suddenly doesn't work well.

But how can he think about it now? Eight hundred pairs of eyes are looking at him, waiting for him to make a decision!

He looked up blankly and subconsciously looked at Lao Qin.

I saw Lao Qin holding his arm and holding his smile there!

Zou Chengbin understood a little.

Finally, he nodded heavily and set the tone for the situation, "we really need to have a good discussion!!"

When I heard it on and off the stage, I was even more relieved.

Several Taiwan leaders and people, old and young, began to leave the venue one after another to continue to discuss the possibility of cooperation.

During this period, Zou Chengbin, who was still in a short circuit state, suddenly stopped and sent an invitation to Lao Qin, "Comrade Qin, come and listen?"

He smiled at Lao Qin, "OK! Let's listen."

Pacing to keep up, but I couldn't hold it anymore, and the back teeth laughed.

He joined Qi Lei and motioned a thumb silently.

Lao Qin didn't expect this wave of operation. It's too cola.

Zou Chengbin, Zou Chengbin, I haven't played with a young man, so I've been killed.

Qi Lei looked at Lao Qin's thumb and smiled, "Hello, I'm good, everyone is good!"

Only Dong Beiguo sighed, "Alas, I'm losing! I'm losing!"

Lao Qin frowned. Isn't that a good thing? Why are you talking about loss?

As everyone knows, president Dong's idea is very wonderful. It was originally that Beiguang and Sanshi played happily together and made money happily.

Now that I'm ready, I still get a score from CCTV. Dong Beiguo is distressed.

Isn't it a loss?

As for the production team, the host and the channel director under the stage, they are also vaguely looking forward to it.

It may be a bit vulgar to talk about money on TV stations with the prefix of "Guo", but after all, they are all people. Who doesn't like money?

It's a good thing for everyone to earn more while doing their own business.

……

——————

Afterwards, Lao Qin asked Qi Lei, how did you come up with this ghost idea? Sheng Sheng made a loss making deal that offended people like this.

Here, Beiguang and Sanshi got the big platform of CCTV, CCTV's variety shows got the production direction, and Zou Chengbin reformed the TV station as he wished.

The host and production team have increased their personal income, and those who originally didn't want to change don't have to worry about change while getting all these benefits.

It's really what Qi Lei said. Hello, I'm good, everyone is good.

Qi Lei's answer is very simple, "offend or not. I'm not afraid to offend, but there's no need to offend."

"As for how this idea came..."

"The hardest thing in the world is to persuade others to give up their interests and give them to you."

"The simplest thing in the world is to persuade others to share their interests with themselves."

So the turning is not sudden at all. Why do you hit the hard with the platform designed by Zou Chengbin?

Clearly there is a more secure solution, but Zou Chengbin didn't think of it, but I thought of it.

How good is it now? CCTV's eight channels and all variety shows can participate, and the entertainment packaging and operation hosted by all CCTV stars belong to us.

This is not called a thief, this is not empty, this is called even a chicken nest.

……

In short, after the discussion, CCTV first asked for instructions from the superior competent department, began to negotiate with Sanshi and Beijing Guangzhou, and finally reached an agreement.

The former Sanshi film and television production company jointly established by Sanshi company and Beiguang was renamed as Zhongchuan film and television production center.

CCTV holds 45%, Beijing Guangzhou 15%, Sanshi 40%, and the three companies jointly manage and operate.

Originally, the shares of CCTV were to be diluted and split from Qi Lei and Beiguang. Theoretically, CCTV 45%, BG 7.6%, Sanshi 47.4%

But Qi Lei didn't do it and took advantage of it. CCTV has opened its arms to you. He doesn't want to be the largest shareholder.

At present, CCTV is the major shareholder, and more than half of CCTV and Beiguang together. No one can find fault.

Before the three cooperation talks, yearning for life landed on CCTV without suspense.

It's all his own. Besides, Qi Lei is very generous. CCTV didn't pay for it, but it also counts as CCTV's share by taking shares on the platform.

Therefore, "yearning for life" is not purchased by CCTV, but broadcast in the form of advertising revenue sharing.

Audit and filing are also green lights all the way, and the broadcast time is determined immediately.

As for who pushed down

Hehe, several station leaders play chicken thieves again.

Of course, they don't want to offend this person, "pick any time! I'll let them adjust the time!"

Qi Lei scolded secretly. A group of old foxes didn't have a good thing!

Let me offend people? Dream!

A look of embarrassment, "pick it casually? Isn't it very good?"

Several leaders said, "it doesn't matter! It's our sincere cooperation. Just say one!"

Qi Lei, "this..."

"What's the matter? Isn't Xiao Qi always refreshing?"

Qi Lei, "I don't always feel very good, so I'll... Pick it?"

"Pick! You're welcome!"

"Let's do it every Saturday at 8 p.m.!"

GA!?

Qi Lei: "the replay is more casual. Three variety channels? Nine or ten o'clock on Sunday!"

Righteous: "leave the golden eight o'clock to comrades in need!"

“……”

“……”

“……”

Fuck you!

The leaders of the central government almost didn't carry their breath, "I'm familiar!"

"This guy used to be familiar, two skin face!"

"You're so welcome!"

But there's no way. You said let Qi Lei pick it at will! There's no way to refute it now.

He didn't pick the time at 7 p.m. every day. He hasn't practiced his courage yet.

Even Dong Beiguo was stunned when he heard that Qi Lei wanted eight o'clock on Saturday and ten o'clock on Sunday.

Finally sighed, "fortunately, he went. I don't have such a big face anyway."

Liao Fanyi sighed, "neither do I."

But the problem comes again. The time period is coming out. Can you do it? Can you support the ratings of prime time weekend?

A set of 8:00 p.m. on Saturday night has no fixed variety show in 2001, which belongs to floating broadcasting space. Under normal circumstances, it is an eight o'clock TV play, which will be occupied when there is a sudden broadcasting task.

Later generations have given "Avenue of stars" and other popular variety shows.

Of course, even now there are many people staring, sharpening their heads to take up this time period.

So many people want you to occupy the best broadcast time as soon as you come up? If the ratings pull across, it will become a joke.

After Qi Lei came back, even Dong Beiguo was a little uncertain. He discussed with Qi Lei privately, "why don't we keep a low profile? The program is good, but no one is sure whether it's OK without broadcasting."

"If the audience rating is less than 6, they have to be scolded to death!"

Qi Lei listened and thought, "should be able to achieve six ratings?"

Dong Beiguo turned his eyes, "just blow!"

For a variety show, it is almost impossible to achieve a ratings of more than 6%.

Later generations have said that it is wrong to achieve more than 7% in this era.

Because more than 7% of the fast book is not the viewing track, but the market share. It is the sincere share in the programs of the same kind and at the same time.

Fast Ben's ratings, in fact, are only 3:00, less than 4.

Well, just report a few sets of data.

CCTV's number one program "lucky 52" has a maximum audience rating of 4.91%, and the average audience rating at the same time is less than 4.

Happy Dictionary, which ranked second, also had a ratings of 3.79%.

Don't think less. It's already very dangerous.

So the question is, why does "yearning for life" have to be more than 6%?

Isn't it CCTV's first to achieve 5%?

Because you take up an unusual period of time.

Saturday 8:00, or CCTV's Saturday 8:00, the ratings of TV dramas in this period are more than 78.

"Big house gate", which was just broadcast in April, reached 15.7% in prime time at the weekend.

Although "yearning for life" is a variety show, it is not as popular as TV dramas, so it can not be compared horizontally.

But at least it's about the same? Therefore, it must be more than 6% to make sense.

More importantly, the contracts signed by CCTV and advertisers are different because of the high production costs.

As for the production cost of the desired life, CCTV has calculated that the advertising revenue of 12 programs and a single period should be more than 4 million in order to achieve no loss.

This is not only the cost of program production, but also the publicity and distribution cost of CCTV and the broadcasting cost in prime time!

The income of 4 million yuan in a single period may be a bit of a joke for future generations. It's too low, isn't it?

However, you should know that in the same prime time broadcast in 2001, the total advertising revenue of big house gate was only 130 million.

The average advertising revenue per episode is only 2.75 million.

Moreover, this is the income from the beginning and end of each episode, the summary of the first episode, the preview of the next episode, and the cluster advertising between episodes.

In 2001, Wahaha, the advertising label of CCTV, was only 22.11 million, which was the year-round.

It is enough to imagine how difficult it is to achieve the goal of 4 million advertising revenue in one phase!

That is, after the CCTV quotation, advertisers can only look at it from a distance. No one dares to start, and they can't recruit advertising at all.

Finally, CCTV can't help it. Qi Lei gave a loss move, using the principle of linking with the viewing track and floating charges.

Take the title advertisement "step by step" as an example. Based on 4% viewing points, the title fee is 6 million, with an average of 50W per issue

To 5%, plus 50000.

6% - 10%, each point plus 100000.

More than 10% to 20% plus 150000.

20-40 plus 300000.

More than 40, 1.6 million.

Of course, those above 10 are a little ethereal. Variety shows are basically impossible in this era.

More than 20 is a thought. Variety shows can't reach this height.

Therefore, it takes at least six points for "yearning for life" to take the title fee of 650000 for a single period from Bubugao.

The same is true for other implantation and plug-in advertising. Anyway, it is guaranteed at 6 points.

Six points! Dong Beiguo is a little guilty.

"Can you get this broken idea back?"

Qi Lei shook his head. "Should... No problem?"

He was quite confident. There was no problem with the form and content of the program.

Wang pangzi, Zhang Guorong and their judgment can also fire.

However, when he heard that the just broadcast "big house gate" was only 15.7% and "lucky 52" was only around 4 o'clock, he was a little drumming.

Finally, "do as you like!"

Anyway, he also ran to lose money. CCTV also got on the thief ship and couldn't get off.

Lose it! Slowly accumulate experience.

"No matter, I went back to Mufu and then recorded it!"

CCTV's broadcast time is scheduled for September 1, which is not slow.

However, it has brought pressure to the program group. After all, there are only three "saved manuscripts".

Qi Lei returned to Hubei on August 26. At this time, the premiere time of "yearning for life" has been set, but the three joint ventures are still under discussion.

Of course, just let Qi Guodong and uncle Geng talk.

At the same time, CCTV's publicity also began.

However, the publicity level is not very good. Starting from the 26th, a seven second notice is given at the end of each episode of an eight o'clock TV series.

Seven seconds!!

Seven seconds!!

Qi Lei knew the news before he got on the plane and shut it down. He almost jumped off the plane to talk to them.

Seventeen seconds is OK!

What's seven seconds for?

But as CCTV said, it's been a lot of seven seconds. It's just that an advertisement expired before it was squeezed out! In this time period, there are more than ten advertisements at the end of the seven second film!

Qi Lei, "..."

I really had no choice. After getting off the plane, I gave orders to Sanshi company.

On the Internet and in the Internet cafe management system, a wave of publicity was organized.

The main reason is that the broadcasting time is relatively tight, and there is no time to consider the issue of publicity.

Zou Chengbin is to blame for this.

Qi Lei had to admit that he was a cruel man!

When Zou Chengbin came back that day, he stopped tangled and recognized that the road was dark.

Now the three cooperation contracts have not been signed, and Qi Lei ran back to record the program. Zou Chengbin should not consider the problem of ratings at all, but change later.

Broadcast it quickly and implement it so that he can be practical.

That is, under such a hasty background, the yearning life is publicized and broadcast in a hurry.

The audience didn't respond much. It was just an ordinary variety show! That is, the two Hong Kong stars are on CCTV, which is a little fresh and increases their desire to watch.

However, "Youtai" is not very calm.

Mango stage is crazy. Qi Lei, you are not a person!!

Even if we wasted 18 million, now come and grab the same period with the happy base camp?

Haidong, Zhejiang and Jiangsu are stupid.

Dog?

CCTV? How to copy incorrect! How to learn from it?

Longjiangtai threw up.

Chum!

Hometown people, give me a leak?

Why did you miss CCTV?

In vain?

……

。

[monthly ticket slot]

[recommended slot]

Monthly tickets don't seem to work

Let's help.

Lao Cang didn't know what to say. There was only one sentence. He could write as much as he could.

I haven't corrected the word yet. I'll see.

In addition, there are many rewards. Thank you later.