Translator: Guy Gone Bad
Taking advantage that the kids were taking a noon nap, the two Ling brothers took action separately. One brought people to move their things to the new Ling family, while the other brought Zhao&Han couple and Shopkeeper Zhang to check on the shop they newly bought. In case of being exposed, YanShengrui and Zeng Shaoqing didn’t go with then. Those shops situated in the most prosperous section of the south street. In the front was a huge storefront that covered about two hundred square meters, in the back was a small quadrangle courtyard, in the middle was a patio, eight rooms in total, together with the kitchen and a basement and other facilities. Three of those rooms had been piled with the grape wine. The gatekeeper was an old man in his fifties, who really maintained the whole courtyard clean.
In general, this place was very large, also very suitable for doing business. Buying such a huge house in the capital where one cun of land values one tael of gold. Only Zeng Shaoqing had such abilities!
“Jingxuan, I see that the backyard is huge. Maybe you don’t need to worry about how to make arrangements for my family. After they come, we will live in the back. Don’t laugh at me if I tell you this. All these years, I have been the shopkeeper in Datown town, while my wife and kid were left home in the village. In a year, we could only get together when my wife brought my kid to town for the Spring Festival. When they knew that I would take them to the capital with me this time, you could imagine how excited they were. So, what I am thinking is, after they come, I will be busy in the shop during the day, while spend time with them at night, and we can guard the shop at night by the way, in case of burglars or what.”
After checking the whole yard, Shopkeeper Zhang suggested unnaturally. At home, he still had his aged parents, an elder brother, a younger brother, and two younger sisters who had been married. In those years, they were very poor. His parents got married late, he planned to bring them to the capital with him, but they refused. Their thoughts were simple. Fallen leaves should return to the roots. Even if they die, they’d want to die in the land where they were born. And his elder brother and his wife also decided to stay supporting them. So this time, only his younger brother, wife and kids would come. His younger sister-in-law was in bad healthy, so they only had a son, while he had two sons and a daughter, so this place was big enough for them.
“Hmm, OK. When they are arrived, you got send someone to inform me. Although, our relationship shouldn’t get exposed, at least I should treat them a big one for their arrival.”
Ling Jingxuan nodded without thinking, originally he had planned to let Shopkeeper Zhang live in here. As for his family, he meant to buy a two-yard house for them. But seen from now, it was impossible to find anyone near here. Since he’d like to live with his whole family here, of course he wouldn’t oppose. But he still had to buy a house for them. As Shopkeeper Zhang had helped him so much, he should replay him. After some time, he’d buy a three-yard house for them!
“All right, all right, it’s settled then.”
Shopkeeper Zhang thanked him. Then Ling Jingxuan brought them to check the storefront ahead, and talked about how to decorate this place by the way. And finally, they all agreed to display their grape wine, sorghum wine, waxberry wine, jam, fruit vinegar and other things they produced themselves on those customized shelves.
“We’ll use Ling Made as our shop sign. No need to be that luxurious. Only a plain and catchy name could impress people. We will make things we produce ourselves into a famous brand. Last year when we first made jam, I had already made plans. Each can of jam I sold out has been printed with the trademark Ling Made. And before we left, I have specially told Jingpeng to continue. After our Ling Made gets popular, those who have ever eaten our jam and who have ever drank our grape wine, they would naturally link those two things together.”
Standing outside the shop, Ling Jingxuan touched his chin while looking up at the huge gate with nothing hanging there. Ling Made? If he did it well enough, they could occupy the market fast and become the only shop that specialized in brewing wine, and then taking the capital as the center, they could open branches in all prefectures soon, plus the winery Ling Jingpeng run which took the countryside as the main market, the business of their Ling family would be basically steadied.
“I’ve been thinking if you have such an idea.”
Shopkeeper Zhang said with his eyes full of admiration. Back then, he was only a young man from village. Never thought he had already had such ambition at the time!
“If we decide to do it, we got to make it the best! Brother Han, for those big jar jam, except Xinyun, don’t sell it to anyone. We will sell it all in exquisite small jars. And change the sorghum wine and waxberry wine into ten-jin jars, also at retail, but the customers have to use their own jars. So is the fruit vinegar. As for the grape wine, time-limited, quantity-limited, and on the opening day, we will only take out five hundred jars for sale. Each one could only buy one jar. Ask someone to spread the news. And from now on, sell twenty jars everyday at most, don’t break the rule whoever it is. If anyone has a problem with it, go find Lord Zeng. He knows how to deal with it. A thing is priced when it’s rare. Grape wine is one of the specialties of Ling Made. We will make it a luxurious brand.”
Anything had brand effect. If too many supplies, it would only make their grape wine as cheap and the celery cabbage, of course the price couldn’t be high.
“So what price will be most appropriate?”
Translator: Guy Gone Bad
Taking advantage that the kids were taking a noon nap, the two Ling brothers took action separately. One brought people to move their things to the new Ling family, while the other brought Zhao&Han couple and Shopkeeper Zhang to check on the shop they newly bought. In case of being exposed, YanShengrui and Zeng Shaoqing didn’t go with then. Those shops situated in the most prosperous section of the south street. In the front was a huge storefront that covered about two hundred square meters, in the back was a small quadrangle courtyard, in the middle was a patio, eight rooms in total, together with the kitchen and a basement and other facilities. Three of those rooms had been piled with the grape wine. The gatekeeper was an old man in his fifties, who really maintained the whole courtyard clean.
In general, this place was very large, also very suitable for doing business. Buying such a huge house in the capital where one cun of land values one tael of gold. Only Zeng Shaoqing had such abilities!
“Jingxuan, I see that the backyard is huge. Maybe you don’t need to worry about how to make arrangements for my family. After they come, we will live in the back. Don’t laugh at me if I tell you this. All these years, I have been the shopkeeper in Datown town, while my wife and kid were left home in the village. In a year, we could only get together when my wife brought my kid to town for the Spring Festival. When they knew that I would take them to the capital with me this time, you could imagine how excited they were. So, what I am thinking is, after they come, I will be busy in the shop during the day, while spend time with them at night, and we can guard the shop at night by the way, in case of burglars or what.”
After checking the whole yard, Shopkeeper Zhang suggested unnaturally. At home, he still had his aged parents, an elder brother, a younger brother, and two younger sisters who had been married. In those years, they were very poor. His parents got married late, he planned to bring them to the capital with him, but they refused. Their thoughts were simple. Fallen leaves should return to the roots. Even if they die, they’d want to die in the land where they were born. And his elder brother and his wife also decided to stay supporting them. So this time, only his younger brother, wife and kids would come. His younger sister-in-law was in bad healthy, so they only had a son, while he had two sons and a daughter, so this place was big enough for them.
“Hmm, OK. When they are arrived, you got send someone to inform me. Although, our relationship shouldn’t get exposed, at least I should treat them a big one for their arrival.”
Ling Jingxuan nodded without thinking, originally he had planned to let Shopkeeper Zhang live in here. As for his family, he meant to buy a two-yard house for them. But seen from now, it was impossible to find anyone near here. Since he’d like to live with his whole family here, of course he wouldn’t oppose. But he still had to buy a house for them. As Shopkeeper Zhang had helped him so much, he should replay him. After some time, he’d buy a three-yard house for them!
“All right, all right, it’s settled then.”
Shopkeeper Zhang thanked him. Then Ling Jingxuan brought them to check the storefront ahead, and talked about how to decorate this place by the way. And finally, they all agreed to display their grape wine, sorghum wine, waxberry wine, jam, fruit vinegar and other things they produced themselves on those customized shelves.
“We’ll use Ling Made as our shop sign. No need to be that luxurious. Only a plain and catchy name could impress people. We will make things we produce ourselves into a famous brand. Last year when we first made jam, I had already made plans. Each can of jam I sold out has been printed with the trademark Ling Made. And before we left, I have specially told Jingpeng to continue. After our Ling Made gets popular, those who have ever eaten our jam and who have ever drank our grape wine, they would naturally link those two things together.”
Standing outside the shop, Ling Jingxuan touched his chin while looking up at the huge gate with nothing hanging there. Ling Made? If he did it well enough, they could occupy the market fast and become the only shop that specialized in brewing wine, and then taking the capital as the center, they could open branches in all prefectures soon, plus the winery Ling Jingpeng run which took the countryside as the main market, the business of their Ling family would be basically steadied.
“I’ve been thinking if you have such an idea.”
Shopkeeper Zhang said with his eyes full of admiration. Back then, he was only a young man from village. Never thought he had already had such ambition at the time!
“If we decide to do it, we got to make it the best! Brother Han, for those big jar jam, except Xinyun, don’t sell it to anyone. We will sell it all in exquisite small jars. And change the sorghum wine and waxberry wine into ten-jin jars, also at retail, but the customers have to use their own jars. So is the fruit vinegar. As for the grape wine, time-limited, quantity-limited, and on the opening day, we will only take out five hundred jars for sale. Each one could only buy one jar. Ask someone to spread the news. And from now on, sell twenty jars everyday at most, don’t break the rule whoever it is. If anyone has a problem with it, go find Lord Zeng. He knows how to deal with it. A thing is priced when it’s rare. Grape wine is one of the specialties of Ling Made. We will make it a luxurious brand.”
Anything had brand effect. If too many supplies, it would only make their grape wine as cheap and the celery cabbage, of course the price couldn’t be high.
“So what price will be most appropriate?”
