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Published at 3rd of November 2021 09:41:34 AM


Chapter 1356: 1356

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The development of the matter is a bit off track.

Not to mention Warner Bros. and related practitioners in the film industry. Even Disney itself was a little stunned. They immediately realized that the more troubles they got, the hardly they would stop the car, and the entire social network was boiling. , Disney must now make an official clarification, otherwise the consequences are unimaginable.

Originally, Disney just wanted to play a viral marketing strategy, just like last year’s "Ice Bucket Challenge", using the connection between Renly and Marvel to stimulate fan enthusiasm, attract attention and discussion, and then announce the real News: The facts have also proved that their ideas and ideas are correct. The news began to spread with zeal and gradually got out of control. The response and effect were far beyond expectations, hundreds or thousands of times.

If you don't clarify, after the fans' emotions are high, Disney suddenly poured a bucket of cold water, then it will inevitably cause a violent rebound and easily self-defeating. Therefore, Disney must come forward to clarify.

This should be the first time in history that the planner had to announce the end of the marketing strategy in advance because the publicity effect was so good.

"Ren Li-Hall is about to dub the first Marvel movie produced by Disney Animation."

Disney carried out the official announcement for the second time. In fact, the main message remains the same, but the prefix attribute has become richer, and the shocking power brought by the whole news is completely different in the end. The charm of news has once again been proved.

After acquiring the entire Marvel, Disney has been committed to developing more of Marvel's potential; after acquiring Pixar, Disney has also been committed to unleashing more of the potential of the animation department.

This time, Disney tried to combine the two, because live-action movies involve too many fields, and it is difficult to control the direction of success or failure, while cartoons are relatively safe and the possibility of sustainable development has increased. A lot...

It is more economical and more stable, and there is no need to consider the actor's pay and schedule; there is no need to worry about the actor's price after the work is sold. Because the pay for animation dubbing is relatively stable, the structure of the production staff behind the scenes is also relatively mature.

"Big Hero 6", this will be Disney’s first Marvel adaptation animation, produced by Disney’s animation department, but the former head of Pixar and the current head of Disney animation, John-Lasseter (John-Lasseter) ) Will participate in the creative conception stage.

Now that the production of this cartoon is nearing completion, Disney is building a dubbing lineup: Lan Li is the largest franchisee confirmed so far.

Strictly speaking, Disney did not lie in the first and second news, it is still Marvel, and it is still a blue gift. These are all determinable parts.

But for the public, it is still difficult to conceal disappointment. After all, there is still a fundamental difference between live-action superhero movies and dubbing animation works. Those who are looking forward to seeing Lan Li put on his shirt can't help but start yelling.

Audiences with negative emotions expressed that they would refuse to watch this work by then, in order to express their protest and let Disney suffer the consequences; while the netizens with positive thoughts put forward a bold idea, since the animation dubbing has already begun Now, can live-action movies also be expected?

The "Big Hero 6" animation was on the cusp of the storm in an instant. The pre-publicity has become the focus of attention before it even started. For the movie box office, it is not known whether it is a good thing or a bad thing.

In any case, after Universal Pictures, Warner Bros., and Sony Classics, Disney became the fourth label among the six major Hollywood studios to cooperate with Renly, and now only Paramount and Twentieth Century Fox are left. This is also a side proof of Renly's status in Hollywood nowadays.

More importantly, after the Cannes Film Festival, the worries represented by the "New Yorker" can be temporarily put aside with the appearance of the "Big Hero 6". Although this is not a commercial film in the traditional sense, at least It proved that Lan Li did not have the paranoia and madness of going all the way on the art film, he still showed a more or less proactive attitude of exploration.

This is good news.

First was the "Burst Drummer" and then the "Super Hero Marines". After a four-month break, Lan Li returned to work and took over two jobs in an instant. His hot posture showed no signs of cooling down.

It is worth mentioning that neither Disney nor Renly announced the remuneration for the "Big Hero 6".

On the one hand, because the dubbing pay is relatively stable, even if the top big-name actors join the dubbing work, their pay will not be too ridiculous, not to mention 20 million clubs, not even 10 million clubs; Therefore, if you are willing to take over the work of animation dubbing, the most important thing is to consider the happy family market, and you can always further expand your audience market——

In particular, Tom Hanks dubbed the "Toy Story" series and achieved great success, which also gave many agents important enlightenment.

On the other hand, because dubbing work cannot be compared with acting work, the influence of dubbing actors on the box office market is really limited, because the main target group of animation works is family audiences, and the choice of children is the most important. Actors walk into the cinema but very, very rarely.

Even if cartoons hit the box office, it is the studios—such as Pixar or Lighting Entertainment—that receive praise, not the actors in charge of dubbing.

Naturally, the film stamps of voice actors are often not the focus of attention, just like independent art films.

However, industry rumors say that Lanly's dubbing work for the "Super Hero Marines" is paid 5 million U.S. dollars, which is enough to rank among the top ranks of the first line, and it is enough to show Disney's sincerity and attention. This undoubtedly released a positive signal that Disney intends to further cooperate with Renly, which also shows that -

Could it be that "Star Wars" is real?

Overnight, Hollywood started to boil.

The DC universe project headed by Batman and the overall layout of Disney headed by "Star Wars" are both potential blockbuster projects that may influence the development of the industry in the next ten years. Now they are all directly or indirectly linked to the completion of Lan Li. , Things suddenly become more subtle, even if it is only at the stage of speculation and exploration, it is enough to make people in the industry can't wait to participate in it.

Such a grand occasion easily reminds people of Harrison Ford and Steven Spielberg at their peak. Their every move has the ability to affect the entire industry, almost more than 70% of the time. In the preparation stage of large-scale commercial projects, their names will be mentioned at least once.

That's the real stomping. The whole Hollywood must shake three times.

What's more, everyone knows that this is just the beginning.

The "Big Marine Corps" created an incredible frenzy on the social network, but compared to the subsequent annual hot events, it can only be said to be insignificant.

Or, to describe it more accurately, the publicity strategy of the "Big Hero 6" has a huge impact on ordinary audiences. It is definitely a hot topic after dinner. This is a visible craze; but for those in the industry, this is nothing but a hot topic. It is one of the dot-com bubbles, and what is really important is the essence hidden behind the phenomenon.

For the industry insiders, the next incident is an explosive further promotion and promotion, and even a powerful shock wave that is enough to shake the shackles of the entire industry that has formed a fixed concept for half a century; but for ordinary audiences, this is just Another topic and gimmick.

As the saying goes, the layman looks at the excitement and the insider looks at the doorway, this sentence cannot be more appropriate at this time.

Because, the Tony Award is here.

At any moment in previous years, "The Tony Award is here", this sentence does not have much meaning for ordinary audiences. Broadway has gradually declined, and now there are fewer and fewer fans who can insist on watching new shows every year; For professionals, the significance is really limited. More often than not, it is enough to just look through the list of winners~www.novelhall.com~ to understand the ins and outs.

Gradually, the Tony Award is evolving into a carnival of its own.

In recent years, in order to expand the influence of the Tony Awards, a large number of song and dance performances have been installed in conjunction with live TV broadcasts, just like a large-scale cabaret show; and Hugh Jackman and Neil Patrick Harrison have been invited to be appealing in Hollywood. Actors from here came to serve as hosts, and even invited many new-generation Hollywood actors to serve as award-giving guests, hoping to allow the award ceremony and drama to re-enter the young community.

A series of reforms did see results, but they were still lower than expected.

"The Tony Award is here", the same sentence, placed this year, suddenly has a completely different universal meaning. There is only one reason, and only one is needed: Lanly-Hall.

Because of EGOT!

This is the first great moment for Renly to hit EGOT. Although everyone knows that if he missed this year, Renly still has countless opportunities. After all, he is only twenty-three years old this year, let alone forty or fifty. Now, even if it’s 30 years old, there is still a long time waiting ahead; but what if...just if, can Lan Li be able to complete this year to Consummation?

This is not only a simple feat, but also overturned the long inertia of the film industry and the entertainment industry over a century since the birth of the film industry, and truly wrote a completely different new history, how much destructive power the mighty storm can bring and How influential even the most senior industry insiders can’t predict——

Because this is the first time ever, the real historical moment.

Therefore, there is no need for the official Tony Awards to make efforts. The focus of attention from all walks of life and all walks of life has been gathered, and the absolute focus of the United States! 8) For more wonderful novels, welcome to visit everyone's reading academy




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