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Published at 3rd of November 2021 09:36:24 AM


Chapter 1505: 1505

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After the continuous attention of Venice and Toronto, "Gravity" then came to New York to participate in the New York Film Festival.

As one of the largest and most lively film festivals in the world, New York is different from the three major European film festivals and is closer to the Telluride Film Festival. There are no competition units and no awards. It is not so much a film festival. It's better to say it is a film festival, welcome excellent works from all over the world to enter the cinema, and then open the door of the cinema to provide a platform for loyal fans to enjoy movies and exchange movies.

In other words, this is also an occasion for movie fans, but it is still slightly different.

In Telluride, because of the unique valley environment, like a paradise, all movie lovers gather together, which is more like a gathering place for literary youth, which also makes the audience more pure and more focused, naturally, quality Relatively average, this also makes the award season movies keen to come here to gain reputation.

In New York, because of the city’s environment and background, it is open to all movie audiences, including ordinary audiences who are keen on popcorn commercial films. The taste for art films will inevitably fluctuate and fluctuate. Correspondingly, the award season shows The works cannot get the expected publicity effect, and the overall film list will be more complicated and richer.

Of course, New York also has advantages that Telluride does not possess, that is, the unique literary and artistic temperament of the East Coast, including Woody Allen, Noah Baumbach, Spike Lee and many other New York elites. The elements are actively appearing at the film festival, which has become one of the major features.

A little literary, a little commercial, a little unique, a little different, a little popular, this is the New York Film Festival, just like the city of New York, colorful and splendid.

When "Gravity" officially landed at the New York Film Festival, it undoubtedly became the darling of the audience.

From the premiere screenings to the interviews with the main creators, from the daily screenings to the midnight screenings, the venues were full and packed. Although the New York Film Festival has already opened online ticket sales, all tickets for this year's "Gravity" were sold out in just three minutes; but when the film was officially aired, you can still see the pain at the entrance of the theater. Audiences begging for votes.

In terms of popularity and popularity, no work can be compared with "gravity"! No!

In fact, only two weeks later, "Gravity" will be officially released in full, and the premiere date has been officially confirmed and made public. In other words, even if you miss the New York Film Festival, a large audience can immediately be nearby. To enjoy this work in the cinema, there is no need to line up and grab tickets, and there is no need to rush for a while.

But... Venice is the world premiere, Toronto is the North American premiere, and New York is the American premiere. Those fans who can’t wait have missed it time and time again. Even if there are only two weeks left, they have no patience to wait any longer. They want to enjoy this work at the New York Film Festival for the first time.

No one should forget that New York can be regarded as Renly's second home court. Even if compared with Toronto, the strong momentum of the group is not inferior to Toronto.

As for word of mouth?

unstoppable!

Without suspense, after continuing in Venice and Toronto, "Gravity" also received unanimous praise in New York, and its momentum continued to rise.

For the third week in a row, the number of countless positive reviews on social networks continues to grow. More and more viewers appreciate this work, and there are more and more praises and exclamations, showing a "zero negative review". With the sweeping trend, the expectation value is doubling and increasing at a speed visible to the naked eye.

After officially confirming "Gravity" as the opening film of the Venice Film Festival in August, Warner Bros. confirmed the full release plan of the film, from Venice to Toronto to New York, and then rested for a week. The film will be available on October 4th. A grand premiere was held in New York, landing on major theaters.

After just experiencing a disappointing summer vacation, the North American film market is now in urgent need of a booster.

Last summer, the three works of "Avengers", "Edge of Tomorrow" and "Rise of the Dark Knight" lit up the movie market throughout the summer. Although the performance of other works was not satisfactory, the total box office was the same as in previous years. Compared with the improvement, it can still be regarded as a successful schedule.

This summer file, "Iron Man 3", "Superman: Man of Steel", "Speed ​​and Excitement/Love 6", "Star Trek: Diablo Unbounded", "Monster University", "Despicable Me 2", "Wolverine" Blockbuster works such as 2" have appeared on the stage one after another, and are hailed as the strongest summer archive in the past ten years. Before the official unveiling, everyone is gearing up and looking forward to it.

But... the higher the expectation, the greater the disappointment. It's not that there are no works that detonated the box office, but the highly anticipated works are far below expectations in terms of word-of-mouth and box office.

The summer box office champion is dominated by "Iron Man 3". The cumulative box office in North America has crossed the 400 million threshold, reaching 409 million. The performance data cannot be compared with last year's explosive "Avengers", but It has created a new high in the "Iron Man" series of movies, becoming the 17th North American box office film in film history that broke 400 million yuan.

In addition to this, the box office of "Despicable Me 2" was a small surprise. The box office of the previous game unexpectedly reached 250 million yuan. The sequel made persistent efforts and successfully created 368 million yuan. The North American box office performed really well, and the lighting entertainment animation studio also broke a world with this series.

Then... there is no more.

The cumulative box office of "Monsters University" exceeded 200 million, which can be regarded as meeting expectations.

"Superman: Body of Steel", "Speed ​​and Excitement/Emotion", "Star Trek", "Wolverine 2", "The Great Gatsby", "Pacific Rim", "King of the Sea 2", "Hangover" No matter how high or low the box office numbers of works such as 3" are, the overall performance is far below expectations. Not surprisingly, they will all face large or small loss of revenue. The cost of recovery can only be seen in the performance of overseas markets.

"The Fall of the White House", "Lone Ranger", "Speed ​​Snail", "Netherworld Police", "Elysium Space" and other works with investment of more than 100 million yuan all suffered a disastrous box office failure, of which the cost exceeded 220 million. Disney’s "Lone Ranger", terrible word-of-mouth and box office, caused Disney to suffer internal injuries. The loss level has caught up with last year's "Super Battleship" and "Alien Battlefield". Following last year's "Dark Shadow", Johnny Depp Suffered a two-game losing streak in the summer file.

Amidst a long sigh, the box office of the summer vacation in 2013 showed a significant decline, and the data in the same period has been lagging behind in 2012 and 2011. This performance has caused a lot of concerns in the industry.

Of course, there are still many works worth looking forward to in the second half of the year, such as "The Hunger Games 2: Catching Fire", "Thor 2: The Dark World", "The Hobbit 2: The Battle of Smaug" and so on. The growth rate of is still expected; but before Thanksgiving and Halloween, there is still a cold and cold autumn stall in front of us, and there is still no way to eliminate worries and worries.

Now, "Gravity" is about to officially debut. After three consecutive film festivals, the expectations of this film have reached an incredible height, and everyone is looking forward to it. Unable to surpass the horrible historical record of "Avatar", at least it can set off a frenzy of viewing and discussion comparable to "Avatar", and bring the market back to life.

But is it really okay for the autumn season?

Regarding this situation, the major media and industry insiders are a bit hesitant, not because they don't believe in Renly's market appeal, but because this schedule is like a black hole, and whoever will sacrifice. This has almost become a Bermuda Triangle in Hollywood, and no one dares to try it easily.

In fact, in the past few years, both "Buried Alive" and "Crazy Love" have achieved good results in the autumn files, but these two works are both lightweight speedboats, even if they have achieved excellent results. , That is only relative, for the general environment of the entire autumn file, it still has not been able to completely change the situation.

The simplest and most intuitive example is:

Throughout the long history of filming ~www.novelhall.com~The average number and highest record of the box office for the premiere of the autumn file are the lowest, even worse than the winter file and the spring file. In September and October, No film has a premiere box office that can exceed $55 million, which is also the worst performance among all the schedules in the four seasons of the year.

In horizontal comparison, the highest box office for the winter premiere weekend is 83 million for "Passion of the Christ", and the highest performance for the spring file is 116 million for "Alice in Wonderland", which is the highest for the holidays. The result is 142 million in "Twilight Saga: New Moon". As for the summer file, there is no need to repeat it.

And the autumn file? The current top box office for the autumn season’s premiere weekend is the US$53 million created by "Smart: Ghost Record 3" in 2011.

Just a simple horizontal comparison can tell that the fall season is declining. This is determined by the entire market environment. Then, can "gravity" break the constraints of this law?

After the New York Film Festival, six media comments on "Gravity" were added again, four of which were full marks, one for ninety-three and one for ninety-five. All of them were praiseworthy, and they had been published in Venice or Toronto before. The commenting media once again wrote a long comment, which once again pushed the film to a whole new level.

To be sure, whether it is film critics or audiences, the praise of "Gravity" has continued vigorously, but will ordinary audiences buy it? Is "gravity" too cold to ignite the audience's enthusiasm for watching movies like "Avatar"? Or does this movie have a chance to break the shackles and make history in the autumn file?

With much attention and eager anticipation, the premiere of "Gravity" has officially arrived! Finally, we are about to meet with a large audience!




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