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Published at 3rd of November 2021 10:02:48 AM


Chapter 737: 737

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As a small-cost independent comedy, Lionsgate has lowered hopes and a low profile from the beginning, and has always kept a low profile. This has also made the sudden emergence of the "anti-cancer me" bring more joy and happiness, and it has become a reality. The most beautiful landscape at the turn of the new year.

However, this is not the credit of Lionsgate. Strictly speaking, Lionsgate’s passive sabotage has also caused a lot of controversy, and many people in the industry are discussing it seriously: If Lionsgate takes serious publicity instead of hoping for opportunism, then Is it possible for the North American box office of "Cancer Me" to exceed 200 million? This sounds incredible, but it is true that people are considering such a possibility.

In fact, not only in the North American market, but also in the distribution and promotion of overseas markets, Lionsgate has not invested too much energy. It has more cooperation with local distributors by way of packaged and sold distribution rights. Naturally, the "anti-cancer me" has not received much attention in overseas markets. Not only did the main creators not travel to various places to promote, but also the local publishers did not pay too much attention to it. In addition, "Shadow Game" and "Mission Impossible" Popular works such as "4" are highly sought after in overseas markets, all of which have affected the overseas box office of "Anti-Cancer Me".

Despite this, Lionsgate has made a small profit through the cooperation of publishing copyrights. Before it was officially released in North America, the "anti-cancer me" had actually made a profit. As for the North American box office harvest, it was a surprise.

In the end, "Anti-Cancer Me" was only released in 25 countries and regions. Compared with commercial blockbusters in 60 or 70 countries and regions, such a scale of release can be said to be at the level of art movies. These include major markets such as Britain, France, Germany, Italy, Japan, Australia, Argentina, Mexico, etc. However, major markets such as Brazil, New Zealand, Spain, South Korea, and China are all absent.

The overseas box office trend of "anti-cancer me" is completely expected. As the headquarters of Blue Gift, the United Kingdom has once again become the largest overseas box office. The total box office of 10 million US dollars is also the only one in the overseas film market to exceed 10 million. The countries and regions of the pass; Germany, Argentina, and France also performed very well at the box office, each exceeding 5 million, which is rare for art films.

Compared with the explosion in the North American market, the overseas market appears to be tepid, without the chemical reaction created by the premiere accident, and without the chain discussion effect caused by the "Don Quixote" album. , "The anti-cancer me" seemed to be beaten back to its original form overnight, and the box office plundering posture of swallowing mountains and rivers disappeared.

However, this is just a conclusion drawn from the comparison of North American box office. Objectively speaking, in 25 countries and regions, the "anti-cancer me" successfully harvested 32 million US dollars in box office data. This is still a surprise achievement worth celebrating, not only because the production cost is only 8 million, but It is also because the movie itself lacks the core power to detonate the market.

Perhaps, the overseas box office is the true portrayal of the "anti-cancer me": excellent, outstanding, and appropriate, with the ability to win the box office, but not the potential to become a box office giant. The 32 million overseas results are a small surprise, but they are not too outrageous. Everything is within a reasonable range, but it is acceptable with peace of mind. As for the North American box office, that's the leaked data.

When "Anti-Cancer Me" ended its screenings worldwide, the total box office of this work reached 208 million U.S. dollars. In comparison, the global box office of "Love Crazy" is 227 million U.S. dollars.

In the North American market, the outstanding performance of "Crazy Love" laid the foundation for the miracle journey of the "anti-cancer me"; in the overseas market, Focus Pictures and Lions Gate Pictures have completely different visions, methods, methods, and strategies. In the end, it led to a huge difference in treatment between the two films. It can be seen that the gap between the two film companies is not just about capital and scale.

Despite this, the investment of 8 million yuan eventually resulted in a global box office gain of 208 million yuan. After deducting dividends, deducting publicity, and deducting costs, Lionsgate has earned at least 70 million yuan from this work. Dollars! Such data has not yet calculated the profit after the release of DVD and Blu-ray Discs!

Such results are enough to make those super commercial blockbusters ashamed, even exceeding the revenue ratio of popular works such as "Pirates of the Caribbean 4" and "Harry Potter and the Deathly Hallows (Part 2.

Of course, for such commercial blockbusters, the real profit is never above the movie box office. The profits from theme parks, surrounding development, and copyright reuse are the real big heads. In comparison, the box office revenue is only a drop in the bucket. That's all, these are the parts that "anti-cancer me" and similar types of works cannot have.

However, the "anti-cancer me" also has an advantage that the super commercial blockbuster does not have: the awards season!

Super commercial blockbusters based on comics, animation, and theme parks have an inherent advantage in peripheral development, but during the awards season, the stars are bleak. "Batman: The Dark Knight" won the Oscar for Heath Ledger. The best supporting actor statuette, this is the representative of the pinnacle, and "Pirates of the Caribbean" won an Oscar nomination for Johnny Depp, which is also an unexpected accident. However, until 2017, such films have never won an Oscar nomination for Best Picture, and even the "Dark Knight" has not been able to do so.

This is the inherent weakness of genre movies. Conversely, the "anti-cancer me" has inherent advantages: independent works with strong artistic costs and certain commercial attributes, but still maintain their own exploration and research in themes, art, etc., then, excellent performance in the box office market It is an important catalyst for college public relations.

"Little Sunshine", "Juneo", "127 Hours", "Weakness", "Chicago" and other works are all representative of such movies. The same goes for the "anti-cancer me".

During this year’s awards season, the “anti-cancer me” who had not shown any momentum in the early stage, with its outstanding box office performance in December, appeared in the sight of everyone, and the film’s excellent professional reputation won it. More attention.

So far, the focus of film critics and industry insiders has mainly focused on the best film, best original screenplay and best actor.

Will Rissel’s script is highly completed and has received unanimous praise. Although the description of the supporting role is not as good as "Little Sunshine", the perfect combination of laughter and tears is comparable to "Juneo". The wise and self-deprecating lines left a deep impression on people; while the first comedy performance of Lanly-Hall’s career, it astounded the big screen, and the freely retractable and lifelike performance was for this only twenty-two year old. The year-old young actor has won praises, and even many people think that this performance is no less than "buried alive".

If you must choose, the most promising award for "anti-cancer me" is undoubtedly the best actor!

Don’t forget that in addition to the “anti-cancer me”, there is also a “Crazy Love”, which also broke 100 million at the North American box office. The Sri Lanka Film Festival has received countless pursuits. Throughout 2011, it sprinted for the awards season. Not only did the footsteps not be exhausted and depressed, but they gradually accelerated and rushed towards the Oscars.

As for "Love Is Crazy", film critics believe that it is hopeful to compete in the best film, best actor, best actress, best supporting actress, best original screenplay and other departments.

It can be seen from this detail alone that the industry evaluation of "Crazy Love" is slightly ahead of the "anti-cancer me", not because of the quality of the work, but because of the balance of the characters in the script. The role has been given more room to play, and at the same time, more possibilities are deduced.

Objectively speaking, just like last year's "Blue Valentine's Day", with rave reviews, only one nomination for Best Actress was finally won at the Oscars. The limitations of romantic drama movies are evident, but this time, film critics are full of confidence in the starring actors of "Crazy Love", especially the best actor.

In other words, it is the best actor again.

In terms of the difficulty of the performance alone, the "anti-cancer me" is undoubtedly better; but in terms of performance level and quality of completion, "Love Crazy" has won the love of many film critics.

In this work, Lan Li’s performance is delicate, true, deep and beautiful. The spirituality between the eyebrows and eyes gives Jacob the unparalleled charm of the character. At the same time, he also completes the interpretation of the core sublimation of the story theme. Lan Li is hearty It demonstrates his talent for acting, solid basic skills, agile lens sense, delicate emotional interpretation, and turbulent reflection.

James Bernard of "Voice of the Village" believes that "the two works deserve two nominations~www.novelhall.com~ he is undoubtedly the most charismatic and performing actor after Marlon Brando".

In the comments, James said that if Lanly becomes the first actor in film history to win the Oscar double nomination for best actor, he will not be surprised; he is even more worried that because of the difficulty of making choices, people will not Knowing whether to choose "crazy love" or "anti-cancer me", on the contrary, resulted in insufficient votes and let Ren Li pass the nomination. This is the biggest embarrassment.

In December, the awards season kicked off. The Boston Film Critics Association, the National Critics Association Award, the San Francisco Film Critics Association Award and other award ceremonies appeared one after another. The "anti-cancer me" both became the representatives of independent films in this year's awards season, and began to grab people's attention.

After last year, during the awards season this year, Renli once again became the focus of attention: Can Renli win the Oscar nomination for the second year in a row? Can Renli break the shackles of age and further win trophies? What is the prospect of Lanli in the awards season? Is the prospect of this year's Blue Ceremony awards season brighter or more bleak?

At this moment, the Hollywood Foreign Correspondents Association just announced the 69th Golden Globe Nominations.




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